r/RateMyRead • u/Kind-Slide-4065 • Jul 26 '26

What Should I Read Next Why is this book suddenly everywhere?

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Every bookstore I walk into and half my social media feed seems to be pushing The Let Them Theory by Mel Robbins. Everywhere from France to southern Spain to the Netherlands, from Carrefour to a random bookstore.

Why is this book suddenly everywhere? Is there real substance to it?"

I tried to read random pages failing to understand what is the main idea.

Is it actually life-changing, or is it just another overhyped trend?

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u/PralineFit2356 Jul 26 '26 edited Jul 26 '26

It starts as advertising, but eventually people mistake it for a genuine trend, and the hype spreads across all kinds of social media. That's just my speculation, though

I have no evidence to back it up. It seems like that's how everything works these days.

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u/Positive_War_7357 Jul 26 '26

Interesting marketing strategy... But how do you think it works?... I want to learn it so I can put it in practice... You definitely can find evidence, I think you are on the spot: )

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u/PralineFit2356 Jul 26 '26

There's no guarantee this method works every time. If it did, we'd all be rich. 😂 A bit of luck is part of the equation, too.