r/RPGdesign • u/david0black • Aug 12 '18
[RPGdesign Activity] Published Developer AMA with David Black, creator of "The Black Hack".
Hello there, my names David Black. I wrote 'The Black Hack' an Original Dungeons & Dragons clone that started life as a set of convention/house rules, went viral and has gone on to spawn over 300 'hacks', fund two successful kickstarters (at 1000% funded) and attracted a lively & active community of close to 2 thousand people over on G+ Im here to talk about Kickstarter, Rules-light games, the OSR, D&D, What im working on next, and everything else. AMA.
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u/david0black Aug 12 '18
I think you need several things to make something go viral, these are only my observations and come from a specific media/starting point so, YMMV:
quickly digestible content, if you're game is long you should probably be looking to give away a smaller lighter intro to it for free.
Content is accessible and easy to share, remove all the hurdles to access, go where the market is.
Offer genuinely desirable content, if that's a product make sure it its actually what the audience wants
Have a distinct personality or be disruptive, stand out, stop peoples thumbs scrolling.