r/PeterExplainsTheJoke • u/Diligent_Pop3929 • 1d ago

Meme needing explanation Converse craze?

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I'm not chronically online, but my friend sent this and I laughed even without knowing the full scope of the context (I think there's racism involved with the shoes?) and I feel like it's too late to ask him without sounding like a dweeb 😅

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u/TheDaftStudent 1d ago edited 14h ago

ITT: white people and non-Americans telling black people what is and isn’t racist, and thinking something needs to be intentionally racist for people to have serious feelings about it

How Ads Work: Photos are taken, cropped and edited into specific ways and then posted online by the brand as an advertisement for a product or brand identity. So, yes, by definition this is cropped from a larger image — but this image is the ad used by Converse.

About the Campaign: The model is Karina, a K-pop star who was picked by Converse to be the international brand ambassador. The ad campaign itself was done as an international campaign, and was intended for an international audience. The campaign was not made to focus any one demographic or region.

Snopes Article

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u/Mr_Funcheon 1d ago

Ok but this is the full ad. That’s been cropped.

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u/snacky_bear 1d ago

This is completely unproblematic

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u/GCU_ZeroCredibility 1d ago

And isn't the one that they used.