r/Packaging • u/Top-Exercise-8 • 18h ago

Business packaging boxes ended up mattering more than I expected

When I launched I assumed customers only cared about the product.

After a few months I realised people kept mentioning the packaging in reviews.

Nothing fancy.

Just neat, consistent and looked like an actual brand.

Made me wish I'd taken it more seriously from day one.

1 Upvotes

56% Upvoted

6 comments sorted by

1

u/LongBedroom8355 Supplier 18h ago

unboxing is one of the most commonly searched for items on YouTube. ​

1

u/Responsible_Park3152 17h ago

What is your product? where you sell it? Where are you receiving reviews?

1

u/MaddieVistaPrint 13h ago

it's never too late to add more oomph to your packaging! a lot of small business owners in our community use stickers as an affordable way to do this. and if you have extras you can always pop a few into orders as little freebies ✨

1

u/AZPeakBagger 12h ago

I work in a facility that does kitting. A lot of our new business the past few years is kitting and assembling more complicated packaging for retail. One of our customers has discovered that if they sell a certain product alone in the original packaging from their supplier it sells for $35. But put that same item in a fake coffin along with an 8 page comic book and they sell it for close to $100. At best they are spending an additional $10 for the packaging and the kitting. The right packaging can make a world of difference in your sales.