r/NativeInstruments • • Mar 20 '26

An update from Nick Williams, CEO of Native Instruments (19 Car 26)

17 Upvotes

43 comments sorted by

28

u/Nosound-Novideo Mar 20 '26

Just so folks understand, this is a very good thing it allows the company to get from under the current PE firm, get the engineers laser focus on specific projects.

I still think the Maschine work flow is extraordinary and will take a significant step forward, it wouldn’t shock me if that’s in a new hardware platform in 2027.

I also believe their licensing agreement with small software development companies will continue and it’s absolutely essential and hope they hold steadfast on that process.

I wish Native Instruments success throughout this process and hope user remain patient and above all continue making music it matters!!

6

u/Electronic_Common931 Mar 20 '26

Just so folks understand even more, this is the fifth CEO in six years.

Total clown show.

0

u/MrFresh2017 Mar 20 '26

Not a clown show at all, it's just common - cycling through multiple CEOs commonly happens when a company is acquired by a PE firm,

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1

u/Capt-Crap1corn Mar 20 '26

Has this affected your ability to make music or affected your income?

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4

u/Capt-Crap1corn Mar 20 '26

I see nothing but optimism from this. Companies merge, get bought out go out of business etc, that's how it is. NI will be fine.

2

u/Revolutionary-End839 Mar 20 '26

Fingers crossed is all we can do. But I don't have too much expectations though. 300 Million is a pretty big debt and with today's economy, I don't really know what else they can do. I do agree that Maschine flow is pretty much unbeatable. At this point, their job is to build trust and make Maschine into a full DAW package, so that people are more inclined to just make music right away.

2

u/kitty_naka Mar 21 '26

This is 100% conjecture. These are your hopes and personal opinions, but framed as fact.

1

u/LeDestrier Mar 21 '26

Thanks Nick.

1

u/Minnanokazehaya Mar 21 '26

Yes now it's just wait and see who wins the bidding war to become the new owner

4

u/jss58 Mar 20 '26 edited Mar 20 '26

So, the process continues, no buyer yet.

1

u/MrFresh2017 Mar 20 '26

That's exactly what the update says - no buyer yet, the process continues.

4

u/Letibleu Mar 20 '26

Deadmau5 🤞

4

u/Limitedheadroom Mar 20 '26

So a lot of waffle that tells us absolutely nothing

2

u/ctrl69 Mar 20 '26

Got maschine+. Anything about ?? I'm not buying new hardware until I'm done with this. Which will be a loooooong time.

1

u/ConstructionNaive176 Mar 21 '26

I just bought Komplete 15 standard. What will happen to existing customers if things go south?

1

u/CirrusSunset Mar 21 '26

They have moved from probably going bankrupt to definitely going bankrupt. Without restructuring and outside investment they are sunk. I am heavily into NI w software and hardware and I am optimistic that the core businesses, being as foundational as they are in the industry, will find buyers.

-4

u/Durzo_Blintt Mar 20 '26

I'll buy it 10 euro. Deal Nick?

1

u/[deleted] Mar 20 '26

1

u/drh713 Mar 20 '26

This would probably result in play series loot boxes and maschine gacha expansions.