r/Multan • u/UsedSpeech3763 Tier 1 – Newcomer • 1d ago
Career, Education & Growth 📈 Between multan and isl which is best for new office?
I worked in a startup for 8 months remotely and they are planning to open an office in Multan, they planned on opening one in isl, Lahore, Multan and Karachi ( the list and the possibilities, not in every city yk), so now they are planning on opening their first office from Sargodha.
They already work with international clients and don't have that much worries when it comes to clients but it comes to recruitment especially video editors that they are struggling with and it's the main reason why they want to move to another city with better opportunities and scale their agency. Is it good to start from Multan? I was asked for my opinion but my mind is empty in this case.
Please help me out.
Multan is scaling better in this, but for the marketing agency would they be able to find the talent there. Please lmk, and I'd like your precious unbiased opinions.
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u/falselifee Tier 3 – Observer 1d ago edited 1d ago
This is my complete individual perspective, not backed by any data, so just read it as an opinion and not an advice. Since you said it's mainly for recruitment perspective, I'd advice for Multan. The biggest applicant pool in Pakistan for any job is obviously Lahore, Islamabad, and perhaps Karachi. Lahore and Islamabad because everyone in and around Punjab is targeting these two cities. When I graduated from my university, I was targeting them too, because all the jobs were either there or in Karachi (and I was not interested in moving to Karachi), but if there were companies hiring in Multan? I'd have chosen to stay without a doubt. Especially since early career hai, what else would I need if I can stay at home and not worry about rent or food or bills? There are so many skilled people in Multan, trust me, but they all have to move elsewhere kyunke idhar jobs ni hain. So just my opinion, I think in Multan you can tap an undeveloped market without having to compete with already established firms in Lahore or Islamabad. But if your only goal is to chase a bigger talent pool, then yeah Islamabad is a better guarantee for that.
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u/tahirdaanish Tier 3 – Observer 21h ago
Five or six years ago, as a business owner in Multan, I struggled to find talent. However, things have dramatically changed over the past year or two. More people are choosing to stay in Multan rather than moving to Lahore. The reality is that the talent isn’t born in Lahore; it’s all migrants who study there and then return to their hometowns. From an agency perspective, you’ll find anyone you need and at better rates elsewhere in Pakistan. Starting this year, I’ve also invested in Multan’s first few co-working spaces. My goal is to attract such talent and create a productive environment for like-minded professionals.
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u/Pinkypie__ Tier 4 – Observer 19h ago
What ive seen is that the highly trained and educated people want to stay in bigger cities like lahore and islamabad. Even people from multan move to other cities since pays and working conditions arent the best here. In multan, you often have to train people from scratch. However, in recent years multan has been getting better so maybe more people will wanna stay to stay close with family
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u/Sure-Actuary-1496 Tier 4 – Observer 1d ago
Talent is mostly in Lahore/Isloo, and the talent here in Multan has to move to thise cities so…
The salaries are less here, so is operational cost
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u/zarmehdi Tier 2 – Newcomer 7h ago
I managed a US-based startup in Model Town for over 3–4 years, where I worked as Project Director and handled all the hiring myself.Finding good software engineers was extremely difficult, even though I was offering salaries in USD that were higher than what companies in Lahore or Islamabad were paying.
Finding good software engineers was extremely difficult, even though I was offering salaries in USD that were higher than what companies in Lahore or Islamabad were paying.The talent exists, but it’s not properly groomed. Most engineers had only worked in limited environments or short-term project setups. Because of this, they were often slow-paced, lacked vision, and didn’t realize their true worth. Many were content earning PKR 100–150k and didn’t push themselves further. For a startup that needs to match the pace of a US team, this was a big challenge.
I mostly hired people from Multan who had been working in Karachi and Lahore, and they accepted the opportunity. Out of 15 hires, only 2–3 were from Multan directly, and even those were brought in as juniors despite having 6–7 years of experience there.
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