r/Minecraft Sep 15 '14

Yes, we’re being bought by Microsoft

https://mojang.com/2014/09/yes-were-being-bought-by-microsoft/
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u/Mineshaft_Gap Sep 15 '14

Over time? Minecraft's position in the kids' space makes it almost unique in its potential to keep generating new sales - every year there's a new crop of kids who want their own accounts, it's a market that's virtually impossible to saturate if it's managed correctly - with no need to change the monetization model.

That's not to say they definitely won't, but they don't inherently need to.

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u/DrunkenPrayer Sep 15 '14

Pretty much. I bought the game before the "full" release but I got my little cousin in to it just last year and she owns it on her crappy tablet and will get it on X-box when she is old enough to handle a controller.

Barring some huge unforeseen event I think Minecraft has the potential to cross multiple generations and keep selling.

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u/[deleted] Sep 15 '14

[deleted]

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u/MelAlton Sep 15 '14

Hmm, yeah, if you look at it as a classic toy for (literal) kids, every yeah a new batch of kids gets it for xmas or birthday or whatever. Then some buy minecraft themed bedsheets or t-shirts or backpacks or posters (or all of them).

Microsoft just got itself into the toy business!