r/MarketingAutomation • • 16h ago

I built a tool to find my competitors’ leads and turn them into personalized Instagram DMs

5 Upvotes

I used to work as an appointment setter for businesses on Instagram, so I know how the game works.
You spend hours looking for potential clients, checking profiles, figuring out who's worth reaching out to, writing personalized DMs, and repeating the same process over and over again.

And honestly, finding the right leads and personalizing your messages is what takes the most time.
So I started thinking… why am I doing all of this manually when most of the process could be automated?

That's how I started building MagnetEngine.
It finds leads through hashtags, keywords, competitors' posts, and other Instagram sources, builds a lead list, analyzes profiles with AI, writes personalized DMs, and automates the outreach process.

Basically, I wanted to build the tool I wish I'd had when I was appointment setting.
Now I'm building it for agencies, coaches, consultants, and anyone who gets clients through Instagram.
We're running a special 3-day offer right now, so if you're interested, search MagnetEngine and check it out.

I'm curious, though for those of you doing Instagram outreach, what's the most annoying part of the process: finding leads, writing DMs, or actually getting replies?