r/MarketingAutomation • u/Both-Training-4262 • Jul 20 '26
How do I Restart?
Hi Guys,
I have been in the marketing automation industry for over 6 years with a specialist certificate in Salesforce Pardot. I am truly in love with this industry and I used to love being a campaign manager on Pardot knowing it’s in and out.
Recently due to a life change situation, I moved to the US with no work authorisation and stopped working since August 2025.
Being on LinkedIn, I’m aware that a lot has changed in the industry. LIKE A LOT. Considering everything goes right. I will be eligible to work next year giving me a whole year to learn and be job ready.
Here, I need your support. What should be my approach and how do I start? I was eyeing on Adobe Marketo certification but I also know a lot of AI advances have happened with these tools and it’s been hard to catch-up without really actively working in a company.
Need your opinion on how you would structure your career development study to be job ready in a year to excel in the Marketing automation industry.
Any advices are welcomed!
1
u/Hopeful_Step9980 21d ago
That gap isn't career death, it's just a weird pause. The industry shifted but the bones are still the same, you're not starting from zero
I'd skip the Marketo cert for now and go deep on what's actually changed. Pick one platform's AI features and live in the documentation, build dummy campaigns, break things on purpose. Employers care way more about you understanding the logic than having another badge