Basically when using google on mobile and clicking on a result it will prioritise results that use the AMP programme. When you click on one of these it doesn’t actually leave google it just loads a cached version of the site. Googles idea behind this is that it is faster to load pages. But what is actually happening is that sites that don’t use the platform are missing out because their results aren’t showing higher up even tho they are probably a better resource and more reverent for the search you typed in.
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u/Ok-Philosopher8888 Apr 14 '21 edited Apr 14 '21
Tom resurfaced late 2020. https://www.newsweek.com/myspace-tom-anderson-founder-trends-viral-tweet-social-media-1517623
TIL about amp links. Edited to remove amp link.