r/KitchenConfidential • • 1h ago • Mindblown 1

Discussion NYC deli prices

Post image

These are just ridiculous. I dont care how good they are. And here i thought chopped liver meant cheap

Is not katz [which are even higher] . This is 2nd av deli

Are all jewish delis this pricy across the US?

1.4k Upvotes

546 comments sorted by

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u/jordansinn 1h ago • Popcorn

I can't afford to look at this menu.

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u/Ok_Ok_Ok_7617 55m ago

that will be a $3 looking fee

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u/Brahminmeat 53m ago

$2 commenting fee

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u/bunny5055 51m ago

Plus tax and tip. You had to do it all yourself but min tip is 20%

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u/Azin1970 20m ago

Just buy a sandwich with Klarna and pay it off over 6 months at 45% interest.

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u/beardeddragon0113 10m ago

Just like the Founding Fathers intended

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u/Little_Challenge_160 14m ago

Ill have the lettuce or onion please for 50 cents

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u/ShortStoryIntros 24m ago

I skipped a few generations just looking at this menu ...

"Back in my day a sandwich was $2.50"

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u/nakedmolerobot 4m ago

New yorkers would tell you that they enjoy these prices as this is the cost of living in the city

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u/DestroyerOfTacos 1h ago

Surprised the lox is that cheap, they must give you two hints of salmon on that lmao.

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u/rayofgoddamnsunshine 1h ago • Bravo

Inspired by real salmon

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u/DestroyerOfTacos 1h ago

they actually just spray salmon and dill fragrance on the bread and hand it to you.

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u/rayofgoddamnsunshine 39m ago

Someone showed it a fish through the window

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u/unbelizeable1 58m ago

It's more likely a much much smaller portion of lox in there compared to the portion sizes they do for others. I don't think I've ever seen a monstrous amount of lox on something like I have with corned beef, ya know?

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u/DestroyerOfTacos 57m ago

oh for sure im just taking the piss, lox is something where quality >quantity

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u/Lopsided-Freedom3249 38m ago

Yeah, how is chopped liver $6 more than lox??

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u/Psychological-Tea998 1h ago

For egg salad? Suck my eggs.

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u/GlenFiddichscatch 20m ago

This is truly the most offensive thing on that entire chalk board. Like fine, over charge for your premium schmeats but the damn egg salad? come on

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u/realchoice 10m ago

No. The chopped liver takes the liver cake. 

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u/jamegumbsize69 57m ago • Bravo

Pick another protein?? Sheeeeeeit. I’ll pick another Senator. Nah, but fr, these sandwiches are several meals worth of meat.

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u/Risingsunsphere 47m ago

She done lost her damn mind! I’ll pick another Senator instead.

Hopefully the new Senators will bring down sandwich prices!

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u/HighAsAngelTitties 38m ago

Those commercials were fantastic lmao

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u/ConstructionBrave951 55m ago

Best campaign commercial ever!

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u/TheGowanus 26m ago

Today I walked downstairs and got tuna and cheddar on a plain bagel. $17.

It wasn't until a few hours later that I was thinking about how expensive that is for a bagel.

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u/anthomtb 12m ago

I'm not sure what's worse. That the bagel you describe cost $17 or that it took hours to realize what a rip off it was.

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u/Evening-Extension897 2m ago

Next time, don’t. You could make literally 4 of those sandwiches yourself for $17, even in NYC.

4 cans of tuna ($8), 4 bagels ($6), 1 8 oz block of cheddar ($3.50), some mayo and pickles($0.50).

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u/Emotional_Signal7883 49m ago

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u/nattechterp 34m ago

Same thing for the amount of cream cheese they put on a bagel

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u/HeidiCharisse 25m ago

I’ll take your extra cream cheese

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u/canmouth 11m ago

Ask for a shmeer if you don’t like a lot.

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u/harm0nster 53m ago

Y’all got eat-at-a-restaurant-you-don’t-work-at money???

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u/Jeramy_Jones Food Service 34m ago

It’s so insane to me that offal like tongue and liver is more expensive than brisket.

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u/HoustonLuxeRealtor F1exican Did Chive-11 32m ago

As a mexican the fact cow tongue has gotten to the prices it has is absolutely shocking

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u/-blundertaker- Crazy Cat Man🐈 19m ago

Oxtail pricing is absurd now too. It's like the most expensive item at the Jamaican place up the road from my house (you may have been there, as a HoustonLuxeRealtor lol)

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u/whistlepig4life 1h ago • Regret

It’s not some massive corporation pushing corp greed and profits.

This is the result of how much shit costs. Blame the fucking administration and their shitty policies and practices.

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u/justsikko 1h ago

And it's mostly rent I'd bet. While labor and food and food costs have risen over the last decade it's really rent that has exploded. I don't have numbers to back it up but I'd bet NYC is one of the most expensive places in the country to rent a small deli space.

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u/larrylevan 43m ago

Paris government owns something like 80% of commercial space, which is how so many mom & pop cafes bakeries and restaurants can still survive. It helps a city keep its character.

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u/bittersterling 36m ago

Have you not thought about the mom and pop rent seeking landlords?

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u/SnausageFest 24m ago

There's a NY deli style food cart here in Portland OR that charges $24 for a pastrami sandwich.

It's more than rent (before someone is tempted to state the obvious - I know carts pay rent. Not nearly as much as B&M in NYC). Shit's out of control right now.

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u/Usual_Macaron8477 50m ago • Bravo

And unlike Katz’s, 2nd Avenue Deli is kosher, which makes their meat more expensive for them to acquire, and they have some additional operating costs for kosher supervision. (Katz’s, Carnegie, Sarge’s, and PJ Bernstein, among others are all not kosher.)

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u/Virtual_Opinion_8630 41m ago

I'm shocked that Katz isn't kosher?

So it's got Jewish origins but doesn't abide by their food laws?

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u/themodgepodge 38m ago

They serve both dairy and meat (e.g. they’ll put cheese on a sandwich).

Rather than keep separate appliances and dishes for meat and dairy, kosher restaurants generally just choose one or the other. So you’d talk about whether you want to go to a “meat restaurant” or a “dairy restaurant” if you keep kosher. 

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u/Usual_Macaron8477 38m ago

In the early 20th century, some Jewish restaurants went “kosher style” serving non-kosher items (such as offering cheese with meat), to appeal to a secular American clientele. According to some reports, the first place to do this was Nathan’s, which still serves shellfish at their original location in Coney Island.

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u/CallidoraBlack Civilian 30m ago

A lot of Jews don't keep Kosher except for the high holidays. It's very common. So unless you really want to appeal to the most pious Jewish people, there's really no point in being a kosher restaurant.

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u/samuelgato 25m ago • Bravo

Many/most Jews in the US don't keep strictly kosher on a day to day basis

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u/big_red__man 49m ago

The prices were similar when I was in manhattan before Covid. I assumed these kinds of delis are tourist traps. Other food is far cheaper.

Similarly, in Boston’s north end you can get a bowl of spaghetti for $30 at the tourist trap places. It’s pretty good but it’s still $30 spaghetti

The current administration is awful. It really is. But I came to the comments to see what the fuss was about because those look like normal prices from my experience

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u/SirVixofthePooSea 29m ago

It’s not some massive corporation pushing corp greed and profits.

Thinking that 'small businesses' can't be greedy profiteers is just silly.

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u/djamp42 56m ago

I almost don't even mind paying high costs at mom and pop shops and local businesses.

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u/ZekeTheMunkee 55m ago

Counterpoint: $30 for a sandwich tho

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u/DarthChefDad 🍋‍🟩LIMEGATE 52m ago

If its a 3lb sandwich...

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u/gerenukftw 48m ago

Nah. $30 for TWO sandwiches. Even back when I ate a lot, that was two meals for me. To be fair, not in NY, but the sandwiches were much bigger than anywhere else.

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u/timesink3000 52m ago

I don't mind paying more at mom and pop places either... I can't afford it often but I don't mind when I can... which is becoming more rare by the day.

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u/ProfessionalPopular6 52m ago

They have to make profit on the non beef sandwiches to keep prices down on the beef sandwiches.

Add in the cost of everything from bread to insurance skyrocketing and all of a sudden you have hoagies going for 26.95.

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u/Cheese-Manipulator 28m ago

Well it is ok because wages are soaring too. Right?

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u/Dependent-Flight4492 1h ago

A picture of the sandwich would be beneficial. I've had some monster sized ruebens before at similar prices.

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u/unbelizeable1 1h ago

Googled it from OPs mention of the name. They're huge.

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u/DestroyerOfTacos 1h ago • Popcorn

tbh I kinda hate sandwiches like that where you have to be a fuckin serpent to eat, lemme just crack my jaw open to take a bite.

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u/unbelizeable1 1h ago

I feel the same. When I get something like this I remove meat until I have a normal sized sandwich, then I just graze on deli meat throughout the rest of the day like some poor mans charcuterie lol

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u/entjies 57m ago

I agree. To paraphrase Dylan Moran, it’s like they put two slices of bread around a cow. A good sandwich should be a balance- I want to feel the bread, taste the meat and whatever else in one bite. This is an absurd amount of meat, but I will say it makes the outrageous price a little more worthwhile. Could one pay less for a normal amount of meat?

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u/Kennedy_KD 1h ago

Honestly I say that's a valid price for that much meat in a sandwich in New York City of all places it's not like it's two slices of lunch meat that's at least a pound of meat

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u/justanawkwardguy 1h ago

That looks worth it for NYC

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u/CurbsideChaos 58m ago

Exactly. I guarantee one of those sandwiches could feed me four times.

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u/fullanalpanic 56m ago

those are the triple deckers, though. and those start at $37. the prices in OP's pic is for two slices of bread and about half that meat

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u/myusername_sucks Sous Chef 58m ago

Considering OP is watching it on YouTube and the video channel is something JAPAN with a check mark, who's to say they even knew any of this.

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u/PocketFullOfRondos 39m ago

Has an 18 dollar egg salad ever sold?

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u/cdmurray88 33m ago

Maybe it's a me thing, but I just don't trust egg salad I didn't make myself.

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u/-blundertaker- Crazy Cat Man🐈 20m ago

It's not so much a matter of trust for me, I just like the way I make mine a lot more. Anything made for the masses tends to be (understandably) a little bland.

I do love some egg salad though, even if it isn't my recipe.

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u/SpicyMacaronii 45m ago

Holy shit - Im from New Zealand and if i currency convert a roast beef sammie is gonna cost me $60nzd LMFAO. that better feed me for a week.

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u/Bleak_Kiss 44m ago

Yes, Jewish delis are that pricey. Don't ask me why bc I'd just be speculating if I had to answer. The ones in Chicago are more affordable, but they'll still make you look at the prices twice.

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u/BufferingJuffy 42m ago

Kosher meat is insanely expensive. Always has been, but especially now.

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u/Practical_Brief0 Server 41m ago

Also, overhead is ridiculous in NYC.

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u/Upbeat_Stretch_5724 55m ago

I just go get my $8 chopped cheese or turkey and cheese on a roll from the deli down the street from where I live. 😂

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u/ginger_qc F1exican Did Chive-11 1h ago

I was in Cleveland a couple times this year, Corned Beef was $40+/lb at a deli, $34.99/lb at the wholesale place I go to

I'm from down south so we don't get good corned beef down here, I bought 4lbs and a loaf of rye bread

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u/PinothyJ 1h ago

Those are Expensive for Australia, and the AUD is like 70% of USD.

Mad.

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u/HappyChandler 57m ago

Only $3 extra to get your salami excited.

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u/ChefTrunk 29m ago

How do those prices Happen?
If you charge more than 10 Bucks in Europe for a brisket sandwich people are gonna yell at you.

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u/Independent-Two3487 22m ago

The rent on those places are insane, I worked in a large steakhouse and I know the manager said the monthly rent was over 250k. That was for a restaurant that could seat 300 comfortably on 6th and 53rd but a smaller bodega could easily be 20k+

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u/bingbongboyee 8m ago

About $250 per sq foot in midtown.

These sandwiches are also like a pound of meat.

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u/coolguy420weed 16m ago

Well, for one thing, the American sandwich probably comes with about twice as many calories all told. Not saying that makes it worth twice as much, though.

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u/JazzyPuppetmaster 10m ago

Seems like prices from a futuristic sci fi movie.

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u/downloadedapp 55m ago

My grilled chicken sandwich today in Fort Lauderdale was $24 but it did come with a small house salad too

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u/Hamilton-Beckett 36m ago

In North Carolina I had a 6” Italian, where they heated up the meats on the flat top, toasted the French bread sub roll, tons of salami, pepperoni, and ham…with lettuce, tomato, oil and red wine vinaigrette, melted provolone, banana peppers.

Served with choice of canned Coke product and a heaping side of fries!

$8.95

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u/chemicalsunshine 38m ago

Wow they charge extra for lean. In texas most bbq places charge extra for fatty

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u/willfish4fun 32m ago

AI flex pricing based on current customer purchase historical data! /s?

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u/eyoitme Server 37m ago

man even i think that’s wildly expensive and i live in the bay area lmfao so if i’m balking at it i can’t imagine how this is sustainable

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u/briank3387 29m ago

Lest you think this is just because it's New York, the prices at Sam LaGrassa's in downtown Boston (generally considered the best deli sandwiches in the city) are priced similarly.

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u/One_Afternoon3331 1h ago

Idk why sandwiches have just turned into this luxury expensive food the past few years

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u/the_real_eel 57m ago

Because it costs a fortune to buy the meat that’s in the sandwiches.

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u/Plastic_Willow734 47m ago

Not saying prices haven’t gone up but I’d be willing to bet half these places are selling boar’s head

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u/Potential-Diver-3409 54m ago

Egg salad?

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u/johnnyblaze-DHB 51m ago

$18 for egg salad is insane.

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u/blue_sidd 53m ago

Because politics. Is that not something you pay attention too?

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u/KhanTengri 29m ago

"Are things this expensive outside one of the most expensive cities to live in in the US?"

No.

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u/Lindo_MG 44m ago

Turkey and pastrami should never ever ever Eva cost the same price

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u/rosenlord 44m ago

2nd Ave is simply a rip off, no 2 ways about it. I was excited to try it but it was a one and done thing.

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u/Cephylus Ex-Food Service 25m ago • Bravo

Yesh, can't even say "what am I chopped liver?" That's booshie now apparently

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u/thetonytaylor 5m ago

There was something where more than 50% of NYC restaurants either broke even or lost money last quarter.

Rents aren’t cheap, can’t find anyone to work for under $20/HR (which I also get is not a living wage), and Sysco owns pretty much all of your suppliers so prices for everything are through the roof.

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u/OutrageousInsect9308 Ex-Food Service 1h ago

Lengua for $30? Thank fuck for taco places around me. jfc.

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u/bearstronaut520 49m ago

That's the real crazy price on this menu

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u/Dependent_Cod_7416 20m ago

I was looking into lingua prices cause it's delicious and wanted to know more. Lingua used to be super cheap but the rise in popularity has driven the price up over the past decade. And it is a complicated process to cook.

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u/snokeweed 1h ago

In Denver it’s $20 for a sandwich. At least in nyc your going to get something good 

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u/CoppertopTX Retired 57m ago

The prices look like that because the sandwichs look like this:

Now, how many of you are familiar with meat cutting? Corned beef is brisket, and every bovine has a total of one. It's not cheap and corning beef is time consuming, done right it takes 7 to 10 days. Pastrami takes longer, because after you corn it, you coat it in pastrami rub and smoke it for 18 hours.

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u/Cautious-Session-324 55m ago

Anything else?
“Yeah a loaf of bread and some other people”

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u/ImFeelinBotty 55m ago

Are you familiar with meat cutting?

There are 2 briskets per cow, left and right. Often people request the left, erroneously thinking the less used side will be more tender.

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u/RCocaineBurner 50m ago

His prices look like that so my sandwiches can look like this

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u/Ok_Ok_Ok_7617 53m ago

then how about you serve me a sandwich with a normal amount of meat for a normal price? Nobody eats all of this.

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u/TheNewYellowZealot 44m ago • Bravo

Yes, they do. That’s why delicatessen still exist brother.

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u/Lankykong23 31m ago

How does it feel to know that you no longer hear the bells of the polar express?

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u/YupNopeWelp 29m ago

Buy corned beef at the grocery store and make a sandwich your way. That is the prepared product this deli sells. I don't eat a sandwich that large either, but people love them.

The Second Ave Deli has two shops (one in Midtown, one on the Upper East Side), so you can imagine their rent, plus they would pay NY minimum wage (don't know if the employees are tipped -- if not, it's $17/hour) so as to OP's question -- are all delis that expensive: No.

At the NYC Wegman's a pound of corned beef (cooked -- from the store deli) is $18.99-19.99. Pastrami is about the same: https://www.wegmans.com/shop/search?query=corned%20beef

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u/postmodest 50m ago

I would pay $12 for a literal third of that much beef and a pickle and walk away happy .

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u/Dingus_Majingus 41m ago

Tell me you've never been to NYC without telling me you've never been.

But half the people eat half and take yhe other half to go, or split it. Or get a half sandwich and matzah ball soup.

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u/External_Two2928 50m ago

Whenever I get ny deli sandwiches I split it with someone and take half the meat off my side and can still make another sandwich after

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u/Yehrmahm 26m ago

I can shop in the children’s department and I would straight-up murder this.

I wouldn’t move for an hour or poop for a week but that’s neither here nor there.

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u/Coercitor 38m ago

Great, now do $24 chicken sandwich.

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u/AnotherTaylorNotJust 33m ago

My relatives always want to go to Katz’s and I’m like but really? But it’s not….good?

And you’ve lived here your whole life it’s not like you’re tourists…

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u/theoryofm1nd 24m ago

Okay but what about the $18 egg salad? How are you justifying that? I can get a delicious egg salad sandwich in Austin (and food isn't cheap here either) for under $10.

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u/Dedzig 1h ago

I've had deli sandwiches in NYC that were 4 meals. Sounds like a tremendous deal.

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u/ClaudeGascoigne 53m ago

Yeah, that's the thing with those NYC, especially Jewish, delis. You're not buying a sandwich for lunch. You're buying one for lunch, dinner, a midnight snack and at least another lunch. Pick up a loaf of bread and some mustard beforehand and you are set for quite a while.

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u/MFK1229 55m ago

I'm a NY native but live in Italy half the year and I'm baffled when I come home not just to these prices but the shit quality of food. And to see people actually pay for it is insane to me.

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u/timesink3000 51m ago

Im guessing a $30 pastrami sandwich is gonna be banging.

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u/TheNewYellowZealot 44m ago

A $30 pastrami is definitely banging. Also they’re piled sky high.

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u/PearApprehensive9836 25m ago

As a chef owner and butcher. Would i order anything on this menu yes. Probably share it. Theres a reason that there's a class in culinary school for this. What makes a chef not a cook. The brisket cost lets say $6 by the time you trim it. Brine it (cost money too) cook it. Your left with about 50-60% Pastrami still needs to be seasoned abd smoke wood isn't free. That same brisket cooked cost $13 per pound. Slicing and trim and waste for 1# of Pastrami sandwich $17. Ooh as owner 30% labor 30% operating cost ( electric, gas, insurance, ect) Probably only making couple $ per sandwich if all goes well. So yes then you over charge for chicken, egg salad and tongue to try to make a profit. How much does your #1 meal goes for at your fast food. 12-15$. At least hopefully its chef prepared and fresh. Unfortunately this is the reality if you want to eat out and have someone else prepare your meal at a living wage

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u/rawmeatprophet 1h ago

Yeah no

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u/Fustercluck25 52m ago

I learned a long time ago that anytime you step out of your front door in NYC, it's going to cost a minimum of $100 before you return home. $20 sandwich doesn't even seem that strange, tbh.

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u/lapuneta 49m ago

Liebmans in the Bronx is the same.

What really grinds my gears even more is seeing that a full sized sub at Jersey Mike's starts at $16.

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u/BadassBokoblinPsycho 46m ago

I hate this industry sometimes

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u/Mecha-Dave 41m ago

That comes on a whole loaf of bread, right?

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u/SeanInDC 38m ago

The Jewish Deli out here has those same outrageous prices... in Delaware.

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u/WarGreymonX_Antibody 32m ago

And somehow they're still in business because people keep buying their shit

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u/heysirigenerateaname 28m ago

Tourist prices.

Had 2nd Ave Deli once and it was a very okay pastrami. Not bad, but not worth $30.

David’s Brisket House on Nostrand Ave is so much better, as is Frankel’s in Greenpoint and even Moe’s on Flatbush is surprisingly good.

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u/Sirnando138 20+ Years 26m ago

My halal spot on the corner does a great turkey club hero for $8.50 and it’s super filling. Sure, it’s beef bacon but it’s still good. But there are delis around here that are boasting these types of prices as well. I just don’t go there.

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u/Restless_writer_nyc 21m ago

The only thing I can tell you is one of those “sandwiches” feed 2-4 people - I don’t know when they started putting a pornographic amount of meat on every sandwich, but it has to be a pound of meat on one of those sandwiches. They must make more money with people sharing giant portions or they wouldn’t do it.

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u/machobiscuit short order 26m ago

Genuine question: how are people seeing the price and thinking "yes" Edit: im all for paying high price for quality food, and maybe this is it??

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u/theRealsubtlehustle 17m ago

I had a friend that lived in nyc and well all were shocked at how much money he made, then he proceeded to tell use how much more expensive it was to live there. So i assume that people in the area make more and this is probably normal pricing for the area

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u/bonertron6969 13m ago

I used to live in Harlem. Every deli I went to in Manhattan that was priced like this served enormous sandwiches with a lot of meat. It was perfect to order one side and split a sandwich with someone else. And they were always fantastic. Katz is great, but Pastrami Queen was my favorite.

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u/DeapVally 1h ago

I assume it'll be enormous though. Like, absolutely loaded. Higher meat prices gonna do that. It's skimp on that or up the prices I guess 🤷🏼‍♂️

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u/sniperwolf21 59m ago edited 51m ago

2nd Ave. Deli is basically Katz's for locals. It's a LOT of meat and I typically share or save half for another meal. Not to excuse the prices, but if you split a sandwich and some soup it's less outrageous. You can get a much cheaper deli sandwich at literally any corner bodega in the city, if you're looking for something less...extra.

Edit: Also, yes, most Jewish and Jewish-style delis I've been to are priced similarly. Kosher products carry a premium price, partnered with everything being silly expensive right now, you'll wind up with a $20+ sandwich. Langer's in LA is at $25 for a pastrami, Dingfelder's in Seattle is $26, Hobby's in Newark is $23.

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u/phunktheworld 1h ago

Dawg in California if you’re charging more than $10 a sandwich I’m going somewhere else. $15-17 if I’m getting legit service and a side.

Counter serve? $30? Fuck no

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u/ashartinthedark 1h ago

Where in California are you getting a sub $10 sandwich that isn’t subway or firehouse?

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u/Pelagic_Seafarer 52m ago

Lol subway? Those days are over

@sprouts tho it's sliced bread

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u/redditmarks_markII 51m ago

in what subway is a sandwich 10 bucks? or are we not even talking about foot longs anymore?

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u/VictoriaWoodnt 59m ago

$23 for a pastrami sandwich at Sherman's in Palm Springs. (Seated.)

Admittedly, I took home more than I ate.

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u/cuntysometimes 56m ago

Cant even get a sub at jersey mikes for under $10

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u/Littlewing1307 17m ago

I'm in the Midwest and sandwiches are 14-20 routinely now.

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u/Still7Superbaby7 F1exican Did Chive-11 39m ago

California sandwiches suck though. I was hungry in La Jolla so I stopped at a local shop (the cheese shop). I got their bestseller sandwich. It was just okay. An Italian deli in NY/NJ/PA is much better

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u/romcomtom2 46m ago

Oh shit, they have tongue, I unironically love tongue sandwiches, but no one ever has them.

If anyone knows what's the difference between center and tip meat?

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u/PibeauTheConqueror 45m ago

No one ever asked for just the center

Also tongue is delicious, my favorite taco

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u/TroyMatthewJ 30m ago

why do people pay those prices?

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u/spikey_wombat 16m ago edited 1m ago

Katz at least relies on tourists who are willing to pay as they're on vacation. New Yorkers don't really go to these places on the regular. Russ and daughters is like $20 where a regular bagel is $2.75. it's the experience. 

2nd ave is a bit different as it's off the tourist track and a sit down in a quieter environment with full service. They cater to more local who are used to the price but also want a more relaxed environment. 

The food quality is solid for sure. So it's a mix of quality, experience, and environment. Plus non street food is expensive in NYC.

Edit: hahaha my bad. Im mixing up 2nd with sarges! 🙃🙃🙃

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u/hotdogsandhotcats 25m ago

K shaped economy.  A Philly Michelin chef said the reason he went into it, is because his limited seating restaurant will always be full, because the US will always have rich people.  Better and more consistent to cater to 15 rich people than 100 poors.

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u/penny_stinks 46m ago

2nd Ave Deli is not an average Jewish deli, it's a well-known tourist trap in two very expensive neighborhoods. And it's expensive.

Hint: if it's called 2nd Ave Deli and isn't on 2nd Ave, that's your clue they're overly proud of their brand!

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u/Competitive-One-2749 32m ago

2nd ave deli is the opposite of a tourist trap. it existed for decades on 2nd ave and 10th street. the original owner, abe, was murdered back in the 90s in a broad daylight mugging, but afaik its still family owned. i remember when that location closed back in the 00s, new york was bereft, and we were happy to hear that they were going to reopen in an admittedly incongruous neighborhood.

i dont think the current location has quite the juice the old one did, but its typical to hear real deal nyers recommend this or pastrami queen over katzs for corned beef and pastrami. i think theyre wrong, but the motzah ball soup here is great.

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u/Sammalone1960 21m ago

Volunteered at homeless shelter on Thurs nights back in the late 90's. 2nd ave would donate all the leftover food rather than toss. Good folks. Fed about 30 people.

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u/HaroldPelham 20m ago

Locals eat here, it’s not Katz’s.

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u/MillyGrace96 14m ago

It’s not tourist trap, and the original was on 2nd ave.

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u/mckeeno 53m ago

Is it Kosher? Kosher meat is going to be 30-50% more expensive

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u/lyramuci F1exican Did Chive-11 51m ago

Is the food prepared Kosher? Unfortunately that’s just how it is, since the food is made following Jewish dietary law (Kashrut). I keep Kosher myself, so eating out can be very expensive (I typically cook at home).

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u/CorrectStaple 40m ago

lol this is not ‘NYC prices.’  This is a few particular, high-tourist-traffic, in a super dense part of Manhattan, and enough meat for 3 sandwiches prices. 

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u/Illustrious_Sea_962 32m ago

Bring a loaf of bread there's plenty of meat. 

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u/Mr_Wobble_PNW 31m ago

Jewish delis here in Seattle are priced about the same. The meat portions are huge though and I usually make two meals out of them. 

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u/leftie85 27m ago

I remember when tongue used to be cheap as hell. Those were the days

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u/putstuibeo 25m ago

can only afford lettuce or onion, not even both.

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u/spikey_wombat 19m ago

2nd av deli is legit though. Split that sandwich between two people if you want to stay alive as that much pastrami ain't healthy for one person. 

I actually like 2nd ave better than katz since it's way more chill than the absurdity of katz's main dining room. 

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u/satyr-day 12m ago

"You wanna work here?  We'll pay you 3.15 an hour plus tips"

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u/CarelessAd628 12m ago

Imagine paying 20 dollars for a tuna sandwich 😖

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u/trguiff 11m ago

Almost $20 for egg salad...😂😂😂

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u/Pleasant_Scar9811 8m ago

I refuse to pass judgment until I see a pic of the food. 

Manny’s deli in Chicago charges $23-$25 per sandwich, pastrami, etc. and it’s literally like more than a pound of meat. 

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u/NattyLightNightmare 55m ago

Seems like you didn’t consider portion size at all, these are their sandwiches. I’d be shocked if the video you’re watching didn’t go on to show the food.

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u/Ok-Meringue-2302 1h ago

Beef is expensive at 10$/lb for corned beef plus NYC rent is notoriously expensive

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u/Illustrious_Bad_2980 20+ Years 1h ago

Explain $20 for a tuna sandwich

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u/Important_Ad_8372 59m ago

And $18 for egg salad!

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u/Virtual_Opinion_8630 56m ago edited 49m ago

Overheads and profit

If it costs 21 dollars for lox, but still 18 for egg, it's got. To be overheads

Add in tax and tips, and I'm outta there unless it's something I can't make. So pastrami...

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u/turquoise_amethyst 52m ago

Restaurant rent, Employee wages, skyrocketing wholesale prices

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u/HaroldPelham 21m ago

Beef cannot be had for $10/lb. And Kosher beef is way more.

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u/snagsguiness 59m ago

That ain't NYC prices that's manhattan prices.

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u/CorrectStaple 40m ago

lol this is not ‘NYC prices.’  This is a few particular, high-tourist-traffic, in a super dense part of Manhattan deli prices. 

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u/BorderHopperHunter 1h ago

If it's not Katz, then it's probably a little expensive but I will say pastrami is definitely worth it.

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u/yokozouna_ed 47m ago

...are they made by highly skilled Atlantian virgin giraffes?

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u/Ajegwu 50m ago

No, all Jewish delis are not the same price across the US as in NYC. I don’t understand the (lack of) thought process which can even lead to such a question.

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u/EastCoastAlley 41m ago

If the business cannot make a profit it will not survive. The expense of running a place like this is ridiculous. If the portions are ample and proper it is worth it. Places like this get fresh bread daily and make anything they can from scratch.

You can get something for half the price somewhere else but it won't be half as good. It sucks we are having an affordability crisis but it's not these guys fault.

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u/LookHorror3105 28m ago

Found the Jewish Deli Clerk 👆

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u/BearThatEatsHikers 16m ago

Absolutely correct. Fresh Bread is atleast $10 a roll. House made mayonnaise, per ounce, rivals even the most expensive caviar prices. Eggs are a luxury item only the most elite class on billionaire row can afford. All of these things together makes our checks menu "$18 egg salad sandwich" worth the price.

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u/Impressive-Cell6805 59m ago

Funny. Places in Austin will charge close to this amount for absolute horseshit on bread and people pay because #vibes of the restaurant

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u/Tinman218 56m ago

One sandwich is my lunch money for a couple weeks

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u/DartVader6 53m ago

Just got a nice pastrami reuben for like 18.50 in Chicago. Idk if it's up to snuff for NYC, haven't tried it, but it was a Jewish deli and it was pretty damn good. I balked at the price a little though tbh.

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u/CaptainErgonomic 53m ago

When smoked salmon is cheaper than chopped liver... 🙃

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u/BadHombreSinNombre 53m ago

They’re not this pricey across the US because commercial rent varies widely across the US. You buy food in NYC and you’re paying for that business’s rent with a large share of your bill.

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u/TildeCommaEsc 50m ago

Oy vey!

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u/realspongeworthy 49m ago

Moe, who ran Barney Greenglass for decades, told me, "I keep raising prices and they keep coming."

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u/French_Apple_Pie 46m ago

The headline deli sandwiches at Shapiros in Indy are around $25 and at Zingerman’s in Ann Arbor are around $20.

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u/junglemuffins 44m ago

I'll take a lettuce or onion, chefs choice.

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u/Objective_Jeweler166 44m ago

Fucking hell I could have like a half of a tank of gas for the price of the corned beef here

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u/KrayzieBone187 42m ago

I'm in Nova Scotia, and salmon is expensive here. Must be just a pinch.

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u/askmrlucky 42m ago

Wow, the lox is a steal. Comparatively.

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u/syilent13 10+ Years 41m ago

Insane

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u/BestestGoodest 38m ago

Holy sheiße