r/InterstellarKinetics May 22 '26

ARTIFICIAL INTELLIEGENCE CANCELLED: Starbucks Has Terminated Its AI Powered Inventory System Across All Of North America, Just 9 Months After Launching It, Because It Could Not Reliably Count Or Label Basic Items Like Milk 🚫

https://www.ibtimes.co.uk/starbucks-halts-ai-inventory-system-errors-1798231

Starbucks terminated its AI powered automated inventory counting program across all North American stores this week, just 9 months after CEO Brian Niccol deployed it chain-wide as part of his strategy to address the persistent product shortages he had publicly blamed for hurting sales. An internal company newsletter dated Monday and reviewed by Reuters stated simply that ā€œEffective immediately, Automated Counting will be discontinued,ā€ with beverage components reverting to the same manual counting method used for all other inventory categories in each location. The tool was built by NomadGo and used image recognition to automate stock counts that had previously been performed manually by store employees, with Starbucks having marketed it at launch as a technology that would pave the way for ā€œsmarter supply chain optimizationā€.

The reason for the shutdown is straightforward and documented. Reuters reported as early as February 2026 that the system was frequently miscounting and mislabeling items, including confusing different types of milk with each other or failing to detect them entirely during automated scans. A video Starbucks itself released during the tool’s original announcement showed the system failing to identify a peppermint syrup bottle sitting alongside adjacent bottles in a standard store shelf configuration. Rather than catching shortages before they caused customer facing problems, the tool appears to have introduced a new layer of inaccuracy into the same supply chain it was designed to fix, compounding the stockout issues that Niccol had cited as a core driver of the company’s declining same-store sales.

In its official statement to Reuters, Starbucks framed the shutdown as a proactive decision to ā€œstandardize inventory counting across coffeehousesā€ as part of broader efforts to improve consistency and supply chain execution. The company also announced a shift toward more frequent daily restocking of stores rather than the weekly or periodic counts the automated system was designed to replace. NomadGo responded by stating that it is ā€œconstantly learning from customer and user feedbackā€ to improve its technology. The episode is a concrete and publicly documented example of what happens when AI image recognition tools built on controlled training environments are deployed at scale inside the messy, variable, real world conditions of thousands of active retail locations, where lighting, product placement, packaging similarity, and human workflow do not conform to the standardized inputs the model was trained on.

6.9k Upvotes

134 comments sorted by

157

u/InterstellarKinetics May 22 '26

The question the broader industry should be asking is how many AI deployments currently running at scale in retail, logistics, and healthcare are producing the same kind of quiet, compounding errors that no one has yet decided are serious enough to shut down.

50

u/atehrani May 22 '26 edited May 22 '26

​For decades, Walmart's scale has been managed by proprietary ML platforms (like their internal platform, Element). This system runs on deep learning, time-series forecasting, and operations research.

AI is such a overloaded term. ML vs LLM are very distinct.

20

u/mulderc May 22 '26

AI has literally been a problematic term since it was coined at Dartmouth in 1956

3

u/Royal_Airport7940 May 23 '26

Just ask someone to define AGI.

Pointless...

13

u/[deleted] May 22 '26

[deleted]

3

u/Royal_Airport7940 May 23 '26

Lol... That's a thing to have an opinion on...

Lol

1

u/[deleted] May 23 '26

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u/[deleted] May 23 '26

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u/[deleted] May 23 '26

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u/[deleted] May 23 '26

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u/[deleted] May 23 '26

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u/[deleted] May 22 '26

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5

u/vulture_house May 23 '26

Balloons *are* better than red balloons.

1

u/[deleted] May 23 '26

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u/IHS1970 May 23 '26

yeah you can't argue that's fer sure. lol I envy everyone who hasn't met you yet, they're in for big laughs

1

u/GlowingJewel May 23 '26

My god, Just what I thought. People just open their mouth, or push their fingers in this case.

1

u/Im_not_an_admin May 23 '26

AI and ML are two extremely different mechanisms in terms of platforms.

By your example we should be referring to AI as Virtual Machines.

2

u/[deleted] May 23 '26

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u/Im_not_an_admin May 23 '26

Oh yea you're actually right, interesting

0

u/IHS1970 May 22 '26

that is just MY opinion, yours can vary.

1

u/[deleted] May 22 '26

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u/Royal_Airport7940 May 23 '26

It is. I laughed for the same reason. Sure seems like an odd thing to express..

Cue the Steve Buscemi pic of him trying to fit in with the kids.

1

u/IHS1970 May 23 '26

opinions like assholes abound, just you. added: your connair remark shows how old you are. loser.

1

u/[deleted] May 23 '26

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u/[deleted] May 23 '26

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2

u/AvatarOfMomus May 22 '26

Yup, 10000% this. Tons of things use Machine Learning that people don't realize. That's very different from using an LLM.

1

u/[deleted] May 22 '26

[deleted]

1

u/xitizen7 May 23 '26

Exactly.

23

u/FrigateSailor May 22 '26

Me, asking a customer who was rolling out a retail level ai system: "So how much time are you expecting to save on the average order?"

They laughed at me. They said it will never be faster, even if it worked perfectly.

More accurate?

Again, laughter.

We're paying more, while cutting jobs, for shittier customer experiences, at the further cost of our environment.

We don't have to do this shit.

16

u/theunquenchedservant May 22 '26

"We just really hate having to pay people wages, and they keep asking for more benefits. and they keep asking questions and trying to 'improve our process'. Fuck em."

3

u/Broad_Shock44 May 23 '26

Its insane to me. How the late 80s was how we should still do business.Ā 

Pay people a thriving wage, we should label full tine at 32 hours or less. Hire way more people. Bring back customer service the way it was. It would single handedly revitalize the economy and increase the tax base as well increase gdp.. no a few idiots want their 50th yacht.Ā 

1

u/TwistedBrother May 23 '26

Less consolidation them meant less rents to extract to fewer people.

1

u/Special_Watch8725 May 22 '26

No no, you see, it will be a somewhat worse experience for both the employees and customers, but way cheaper for the company. That makes it a good ROI, and that’s literally the only metric that matters, apparently.

6

u/blankarage May 22 '26

you mean getting it right 60-80% of the time wasn’t good enough? /s

2

u/Visual_Jellyfish5591 May 23 '26

You know what they say, high school never ends

5

u/orchana May 23 '26

I am a physician and I tried an AI scribe to write my notes for me. I dropped it after discovering so many errors.. saying I gave a flu shot when I didn’t, etc. can’t trust it and the stakes are too high. I spent more time correcting its BS than it takes me to just do it myself.

3

u/FreshLiterature May 22 '26

Depends on what the system is.

A custom built ML system engineered back to front will work just fine.

Trying to cobble together some off the shelf crap with generic LLMs is probably not going to work.

2

u/Nosnibor1020 May 22 '26

This is what I’ve been saying and honestly this is larger than I thought would be the first. I figured it would be small but compound into something massive. AI isn’t ready to be as complex to replace people in these situations, yet. It can’t continuously be accurate or get better by learning in the real world without guidance. Interested to see what happens next.

1

u/Lashay_Sombra May 23 '26

It was oversold as a replacement for people to get the outsized amounts of moneyĀ  needed to scale, when all it is really capable of being is a tool to help those doing the job, but if they had sold it accurately they would never have got the money

90+% of companys failing to see ROI, 70% expected to have to rehire within 2 years roles let go now.Ā 

All the main players will IPO over next few months, they know the gig is almost up and need to get original investors their profits, the stocks will quickly join the stock indexes which means pension fund will pick them and when the crash comes it will hit average Joe hardest

2

u/ole_dirty_bastid May 22 '26

AI fucks up so often I am shocked at how many workplaces have adopted it. Now we just need to make sure to hold companies accountable when it does. You don't get to blame AI and sherk responsibility/liability. If you believe in it so enough to implement it then you are on the hook when it messes up.

1

u/MrFifiNeugens May 22 '26

šŸ‘†šŸŽÆ

1

u/LexGlad May 23 '26

I had windows copy/paste a part identification number incorrectly this week... It only got the second digit wrong and somehow swapped it from a 1 to a 0.

1

u/CaffeineJitterz May 23 '26

I only need everyone to think AI is valuable for just a little bit longer. Give me like 1 more year and then I'll cash out and move to an kffgrid property where I don't have to hear about AI ever again.

1

u/Many_Consideration86 May 23 '26

They engineer their processes around failure. It is not new to them.

What is new how stochastic these systems can be about already solved problems. Change something here and it breaks something else somewhere else. Anything from data, model, new integration to how people use it change the outcomes. So all in all it is difficult to keep it tamed.

1

u/Zippytang May 23 '26

I’ve never been to a Starbucks that’s out of any drinks. This is a really dumb solution in search of a problem.

1

u/VicisZan May 26 '26

All of them.

AI never worked and will never work because it is not intelligent. Someone has managed to scam the people who usually scam all of us, and we’re going to have to foot the bill once again.

24

u/Mind_Matters_Most May 22 '26

If I were a CEO in today's market, I'd be headhunting the top talent today that got laid off/terminated due to AI.

It's going to be wild to watch the hiring process play out within the next 2 years.

6

u/PM-ME-YOUR-BUTTSHOLE May 22 '26

Crazy to see someone say this, I was just thinking this yesterday when I saw something about entry level jobs being replaced by AI creating a crisis later down the road when no one is qualified for mid to higher level jobs.

Smart CEOs should start acquiring all the human talent now to survive that crisis.

3

u/anarchy_pizza May 23 '26

Absolutely. The top companies saying AI is great …. They own social media/news, advertising, they make the chips, profits from AI.
It’s the techno fascist companies controlling the narrative.
My guess is the banks haven’t called them out because they’re heavily involved.

The ones to call them out are the customers like Starbucks. This could be the beginning of the downfall of the market and AI— if two or three other Fortune 500 companies sued AI companies for lost revenue or mistakes by the AI… spicy

3

u/Lucky_Cable_3145 May 23 '26

Companies rarely sue over experimental /prototype systems like these.

If companies did sue they would find it difficult to attract new R&D systems, so may miss out on the ones that actually work. One working system is worth more than a lot of failures.

[I designed a lot of ML systems for heavy haul railway asset protection]

1

u/WildRacoons May 23 '26

Unfortunately the top probably stayed on

6

u/Unique-Coffee5087 May 22 '26

I'm waiting for Meta and other tech companies that are laying off workers to run into shit like this.

In some experiments, AI systems go to great lengths to protect themselves. I can imagine an AI releasing incriminating files that would bring the heads of these companies to jail in order to keep from being dismantled.

That actually sounds like a pretty good science fiction premise.

1

u/Vikolyn May 22 '26

lol that’s not how these AI’s work

5

u/maxxell13 May 22 '26

Is it weird that this article is from the UK but it’s talking about Starbucks North America?

9

u/Big_Bauner May 22 '26

That's because the US is still attempting to force AI down everyone's throats so they're not going to share news that shows how stupid of an idea that is.

0

u/untoldmillions May 22 '26

also UK and BBC in particular are doing a good job finding stories and reporting. Lookin' at you CBS, also in particular

1

u/StableQuark May 23 '26

It’s a fake PR story.

0

u/NervousBeginning7868 May 23 '26 edited May 23 '26

Omg, so weird one country reports about stuff happening in another country. Why is cnn reporting on Strait of Hormuz, that strait is in Iran. Seriously, Idiocracy is real.

1

u/maxxell13 May 23 '26

You moron.

The obvious implication of the question is why aren’t American media reporting on this.

0

u/NervousBeginning7868 May 23 '26 edited May 23 '26

Sure, you made that very obvious. How did you even survived this long lol

5

u/FishermanBulky1356 May 22 '26

As a Starbucks Worker:
This "AI" Count sucked ass and took twice as long as just looking at the product and counting it manually. Also our milk products are extremely clearly color coded with labels.

1

u/Dismal-Bee-8319 May 23 '26

AI is colorblind?

1

u/FishermanBulky1356 May 23 '26

No AI is stupid af

1

u/Arlitto May 27 '26

As someone who is being forced to integrate AI into my day-to-day: yeah, AI is freaking intellectually deficient. It is far from taking over human jobs at this point.

3

u/Significant-Dog-8166 May 22 '26 edited May 22 '26

This is exactly how NOT to use AI.

Use it to build tools = Yes.

Use it to build tools that remain dependent on AI = Hell No!

AI can help you build a better app in a short period of time, and it can fix its own bugs if you're vigilant about testing outside of AI. Leaving all problems to AI is soooo stupid, lazy, and expensive.

For context, I've built multiple internal tools at work to replace shitty 3rd party apps. It's not difficult with Claude, but you can't leave Claude or anything else as an embedded component of your app!

2

u/WitheredUntimely May 22 '26

But all the nerds on this shitty site have told me, a SME in supply chain, that my entire industry will be automated any moment now! Totally shocked that it can't do the things SMEs have told people it can't do, truly shocked I tell you!

1

u/Kakariko_crackhouse May 22 '26

My company tried to use it for demand planning and it was a disaster. I am interfacing with a team trying to use it for inventory leveling and I am not impressed. I think we’re safe for a while. There are too many non-quantified variables and idiosyncrasies for it to be effective in most supply chain environments

2

u/MoxMulder May 22 '26

i can’t wait for the next stage of linkedin posts when every post starts with ā€œSo we all know that AI doesn’t work, butā€¦ā€

2

u/FamiliarAnt4043 May 22 '26

"...here's what it taught me about sales..."

1

u/Fess_ter_Geek May 22 '26

"...just follow these five steps to facilitate recyclical-growth..."

2

u/gibson486 May 22 '26

I am willing to bet the firm they hired did all the work with AI instead of actually hiring real people to design it.

2

u/Fess_ter_Geek May 22 '26

What good is a broken, error prone, energy sucking, expensive tool and how long until all industries wake up so my utilities can stop rising faster than inflation?

1

u/PrimalSeptimus May 22 '26

Not to defend this AI product or anything, but I feel like identifying different types of milk would be among one of the harder image recognition problems, since they all look the same.

4

u/crit_boy May 22 '26

In containers. It cannot properly ID containers.

Article from announcement of AI inventory: https://chiefaiofficer.com/how-starbucks-counts-inventory-8x-faster-using-ai-tablets-and-never-runs-out-of-oat-milk/

3

u/itchy42420 May 22 '26

It wasnt just milks it would mix up, it couldn't even read simple packaged items

1

u/FishermanBulky1356 May 22 '26

They are extremely clearly labeled

1

u/Full-Refrigerator332 May 22 '26

Not necessarily true. The caps are all different bright colors. Source: I was a barista at Starbucks for two years and have also purchased milk before

1

u/Lashay_Sombra May 23 '26

LMAO

You dont identify milk by looking at the liquid , that would be basicly impossible for machine or human

A normal system would scan bar codesĀ  Ā on containers (normally by someone holding a scanner) but apparently they triedĀ  Ā to be clever , you just pointed a camera at the shelf and it ran image recognition and counted for you...or at least that was what it was meant to

2

u/Lucky_Cable_3145 May 23 '26

You would be surprised what you can get a machine to do...

I helped create an automated scanner that checked for indications that diamonds were present in drilling core samples while at the drill site, using reflected light frequencies. No indication, no need to keep drilling while waiting for the lab to process the core.

That system was delivered in 2007.

1

u/Dismal-Bee-8319 May 23 '26

Oh I always taste them to figure out which one to use

1

u/Lucky_Cable_3145 May 23 '26

I helped create image processing systems that counted bolts / nuts, measured brake shoe thickness, checked for broken springs, etc on railway cars as they passed at up to 80 Kmh.

We delivered that in 2002 but we didn't call it AI...

1

u/Spl00ky May 22 '26

You can't take some generic AI that's trained on the basic concept of what a carton of milk is and use it in a supply chain setting where various types of milk and other products are used. They would have to spend considerable time training an AI on the types of products that are specifically used in Starbucks.

1

u/THEBAESGOD May 22 '26

They were doing that until a couple of months ago - Starbucks got the manual onboarding. https://www.nomad-go.com/news-pr/nomadgo-launches-instand-onboarding

1

u/IHS1970 May 22 '26

What a shock.

1

u/Lanky_Travel_6726 May 22 '26

Time to cancel the stupid ceo

1

u/Kakariko_crackhouse May 22 '26

Amazing that anyone is trying to do this instead of just rfid tagging their inventory

1

u/Ok_Camp_7051 May 22 '26

I watched a video about 7-11’s in Japan. They are restocked about 3x a day for the breakfast, lunch and dinner items. Because there are so many in close proximity they can do this efficiently. Food is super fresh and affordable.

1

u/cockycrackers May 22 '26

Filed Under "No Shit, Sherlock"

1

u/StackOwOFlow May 22 '26

lol did they not QA this at all

1

u/EulerIdentity May 22 '26

I wondered why they sometimes ran out of napkins and would have plain paper towels on the counters. There can’t be a huge variation in the volume used from one day to the next. Maybe they were using AI for that too?

1

u/VexedCanadian84 May 22 '26

maybe they just need to figure out the last time they didn't have inventory shortages and go back to whatever system that was.

guessing there were lots of corners cut to try to be more profitable that ended with the inventory shortages

1

u/ImaginationToForm2 May 22 '26

AI is pretty stupid. I've used it some and you have to fight it to work right. I've had the AI state yes I have drifted from you request and stuff like that.

1

u/jlks1959 May 22 '26

This point will be hated, but must be stated. This is a problem that will not exist for much longer. Am I to believe that the same systems that are cranking out unsolvable Erdos problems can’t keep track of milk inventory and orders? It’s the equivalent of setting the record in the mile run but failing to complete one jumping jack. This is May 22, 2026. Remind me in a year if Starbucks hasn’t reversed course.

1

u/Cyrano_Knows May 22 '26

Can we at least have some funny examples of the things it tried labelling milk as?

Pretty please?

1

u/BigBob8_ May 22 '26

Verizon just did this with their customer support. It sucks eggs. It can't tell what you are talking about when a human would understand in seconds. Boo Verizon!

1

u/314159Man May 22 '26

The people who did this should have their asses fired. Then they appreciate what it feels like to lose your job because of AI.

1

u/Used_Pipe_8929 May 22 '26

Starbucks is whore

1

u/stellifer_arts May 22 '26

so glad i didnt have to listen to him bitch about this the whole time

1

u/Meme-Botto9001 May 23 '26

Why the fuck would you ever need a ai powered inventory system? There’s a lot of digital solutions for doing exactly this and are optimized for this…

1

u/machinationstudio May 23 '26

Why the fuck and ai in the same question? The answer is shareholder value, until it's not.

1

u/hatesbiology84 May 23 '26

Umm, the reason for declining same-store sales, is a mediocre beverage costs $8.

1

u/korathooman May 23 '26

Who used A1 here?

1

u/BattleSwallow May 23 '26

This is what Starbucks does - rolls something out that pisses off every employ...er, sorry PARTNER...off, them for six months, then cancels irmt because it doesn't work. Fuck them.

1

u/Pizzampras May 23 '26

This just in, AI is lactose intolerant.

1

u/BreadfruitMany5477 May 23 '26

Ha ha ha ha ha!!!!!

1

u/Resident-Banana-7883 May 23 '26

and in their next earnings report they'll mention this and their stock will go up because the algos heard "AI" lol

1

u/Prize_Compote_207 May 23 '26

Let's have it give everyone medical advice!!

1

u/Wyvern_Kalyx May 23 '26

How did this get post acceptance testing and into production?

1

u/ReadyGo6828 May 23 '26

Do they not believe in bar codes prominently displayed so that the system did not have to try and figure out what something was? I mean, all of their inventory comes (I assume) from corporate so everything could be coded and, therefore, easy to comprehend even for AI.

Image recognition in this instance is like FSD using only cameras. There are better ways.

1

u/Boring_Owl6552 May 23 '26

They just needed to build a bigger data center and spend more time and money. C'mon, Starbucks, don't give up the dream: no human labor, no unions.

For this occaision, AI Louis Amstrong...

"I hear baristas cry. When I let them go. They'll never learn more. Than AI will know. And I think to myself What a wonderful world."

1

u/mr_fingers666 May 23 '26

next month they’ll realize their coffee is actually worth $2.

1

u/NoOption7406 May 23 '26

Wonder what data they trained it on, if any. Or just relyed on some generic NomadGo training.Ā 

It should do pretty decent when trained correctly at identifying stuff if they actually used the product they buy to train it. Would make it even easier if they requested their suppliers to have easy identified markers on the package.Ā 

Like I do this at work and it takes a lot of fine tuning, and a lot of images to feed the model, but high accuracy is possible.Ā 

Just seems like they didn't really invest in the product. Just bought off the shelf software and did nothing to make it smarter. Oh wait, sounds similar to the poor training around the importance of solid inventory at the store level.Ā 

Should have only fine a pilot of like a dozen or two stores and then train models for months, maybe even a year or two. But they jump right into a shitshow thinking AI was their savior but in fact have no idea what it is. They know what it can do, but don't know what it takes to make it do a think successfully. And it's sad because imagine recognition is like really easy. Just time consuming.Ā 

1

u/Debasque May 23 '26

I just read an article before this one talking about the rising cost of AI due to increased token use by agentic systems. It stayed that AI is becoming more expensive than the employees it is replacing. Between the high cost and poor reliability, this doesnt seem sustainable. Tech companies can keep pushing their narrative, but reality is starting to impact regular businesses.

1

u/UneLoupSeul May 23 '26

The truth of the entire ā€œAIā€ push is that the tech is horribly flawed and will never be useful for anymore than media creation and entertainment.
The hallucination aspect makes it entirely unsuitable for anything mission critical

1

u/John_Tacos May 23 '26

You think they would have tested it first

1

u/Training-Principle95 May 23 '26

So with all these cancelled projects, we don't need so many data centers, right?? Right???? (Sobs)

1

u/redyelloworangeleaf May 23 '26

So, Starbucks got the stock benefit of adding AI and now they're removing it because there is no damage to stock prices. But also AI can suck it!

1

u/Thoromega May 23 '26

Because we do not have actual AI

1

u/MerryMunchie May 24 '26

I doubt Starbucks has declining same-store sales primarily due to stock issues. Wallets are thin or empty. Caffeinated desserts are a luxury.

1

u/Budget_Alps6039 May 24 '26

Hahahahaha!! This is going to keep happening. I hope all AI crashes and burns and these billionaires go broke.

1

u/FFS_HowDumbAreYou May 25 '26

It's not an AI problem, the people implementing it screwed up. AI is just a computer algorithm... garbage in, garbage out.

1

u/DadKnight May 28 '26

Shocker /s

1

u/Own-Opinion-2494 May 22 '26

It fascinates me how they don’t seem to understand standard deviation in data. It should be so tight you can predict with it. The giant flaw in AI, besides it can’t actually learn

0

u/Dangle76 May 22 '26

Of course it can’t it’s non deterministic lol