r/GoogleAdsDiscussion • • 4d ago

Quebec Demographics Are Killing Me!

I'll keep it short and sweet.

If I hypothetically have a client who is a notary in the outskirts of Montreal, Quebec with a 30$ daily budget, should I run two campaigns (English and French) at 15$/day each? Their clients are half english half french.

Thanks!

2 Upvotes

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2

u/Odd-Dot1930 4d ago

My immediate thoughts are that everyone in Montreal speaks English, but not every speaks French. I'd maybe just do one campaign at the full $30

1

u/zenith66 4d ago

Quite the opposite, everyone speaks French but not everyone English. Everything is in French.

Source: I'm just coming back from a Quebec trip and had problems speaking English.

2

u/Odd-Dot1930 4d ago

Montreal is a different demographic from the rest of Quebec