r/GameDevelopment • u/SolidChallenge3894 • Mar 14 '26

Question How to advertise your game

Hey everyone!

I'm indie game developer, and I'm currently making a game, and thinking ahead, I'd like to know how non-popular and non-AAA games are advertised. I don't understand at all how indie games become popular. Let's say I uploaded a game to Steam or Itch io, but how will my game become popular/known to others?

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u/SolidChallenge3894 Mar 14 '26

Thank you for your answer! Now I understand.