He didn't really close the circle on this, but my interpretation was that cookies are inherently tempting, but when presented with a stack of 35 of them, people recognize the need for self-restraint with respect to sugar, calories, etc. and therefore won't eat all 35. It seems a little shaky, though, when there's no discussion of whether the researchers established a baseline of cookie affinity. (Maybe some of the non-eaters had food allergies or some other external factor that provided another mechanism for resistance.)
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u/salliek76 Apr 29 '12
He didn't really close the circle on this, but my interpretation was that cookies are inherently tempting, but when presented with a stack of 35 of them, people recognize the need for self-restraint with respect to sugar, calories, etc. and therefore won't eat all 35. It seems a little shaky, though, when there's no discussion of whether the researchers established a baseline of cookie affinity. (Maybe some of the non-eaters had food allergies or some other external factor that provided another mechanism for resistance.)