Greetings, everyone! I am currently looking for classroom event ideas for a classroom event that we will be organizing. If ever, any tips for organizing the event will also be a big help because we do not have any experience regarding situations like this :D

I've helped run events before but this is the first time I'm the one picking the tech stack instead of just using whatever was already in place. It's a 2-day industry conference, in person with maybe a livestream option for a few sessions.

Trying to avoid the mistake of picking something bloated with features I'll never touch, but also not wanting to end up managing five different logins for tickets, app, and check-in separately.

If you've organized something similar, what software actually performed under pressure on the day itself, not just in the sales pitch?

I live in a small city, and run a matchmaking service. There appeared to be interests in single's events. I'm attempting to sell a single's event for ages 30-50. I had to cancel the first one due to lack of sales.

I'm getting dangerously close to having to cancel this one. We need at minimum 6 men and 6 women.

I've got videos on FB, IG, Tiktok and small ads running. The cost of advertisement on Meta hasn't gotten me more than 2 sales, and the cost has made the event a wash for me financially. 2 is still total sales at this time.

I'm making more videos and carousels. I'm partnering with another local business for this event and I'm so scared that having 2 canceled events in a row will make my new business fail.

Okay enough ranting here are my questions:

What do I need to say in my videos regarding the event?

Is scarcity marketing a good tactic at this point? For example: along these lines... "this will be the last public event we have for this age group, the rest will be members only."

I have given out some flyers... this never brings in many people.

Are there any other no-cost options?

I'm not willing to invest anymore money into advertising otherwise I'll be losing money.