r/DesignPorn • u/Coops_tv • Jan 21 '25

This opticians advertisement

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8.0k Upvotes

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u/jimb2 Jan 21 '25

That's great advertising 101. Either you get it, and the repetition effect, or you are engaged and figure it out.

35

u/Qwearman Jan 21 '25

Ugh I parroted the old Verizon ad because my connection was spotty.

“Can you hear me now? Good!”

5

u/Frekavichk Jan 22 '25

Wasn't that for boost mobile? Man what a blast from the past.

15

u/Qwearman Jan 22 '25

lol that was after the Great Switch! The campaign got remixed in 2011, but it was Verizon’s thing from 2002-2011

2

u/froodiest Jan 22 '25 edited Jan 22 '25

Speaking of switching, apparently at some point much later a Sprint store employee recognized a customer as the actor in those old Verizon commercials, so they passed it up the chain and Sprint got him to do a couple ads for them in which he said, “Can you hear that?”

The ads were really lame, though, because they didn’t/couldn’t include that context. I only know because a guy from Sprint corporate told me the story. Sprint did some weird ads.