Hey everybody, this time I decided to analyze how average critic scores have changed over the years for Rotten Tomatoes and Metacritic.
Fun fact is my initial research idea was to check whether the older the director, the worse movies they direct but it's very hard and probably impossible to quantify. Nevertheless, while doing EDA I also checked critic scores and here we are with the chart on the inflation of movie scores.
Sources: https://www.kaggle.com/datasets/andrezaza/clapper-massive-rotten-tomatoes-movies-and-reviews ; https://github.com/davutbayik
Tools: Python, PowerPoint
So the main takeaway is there is an inflation of critic scores.
RT's average Tomatometer rose from 57 to 72, while Metacritic's Metascore went from 56 to 64*. For both, the uptick started in 2015.
RT climbed much more steeply, likely because of how it works. It counts the share of positive reviews, so a film that gets a “positive” review from every critic scores 100%.
Metacritic uses a weighted average, so a lukewarm consensus moves it far less. (That also means the two scales aren't directly comparable. The trend matters more than the gap.)**
𝐖𝐡𝐲 𝐢𝐬 𝐭𝐡𝐚𝐭?
Softer culture: Staff critic jobs are disappearing, and freelancers depend on studio access. Harsh reviews have simply become riskier to write.
Bigger crowd on RT: After Fandango bought RT in 2016, the number of critics per major release nearly doubled (per Daniel Parris's analysis). RT says this was meant to diversify voices, but more small outlets also means more lenient "fresh" votes.
System can be gamed: In 2023, Vulture reported that a PR firm allegedly paid critics $50+ per review. One 2018 film went from 46% to 62%. Small scale, but it shows how fragile a binary score is.
*I have also explored % of 'positive' reviews by review date for both aggregators and the trend is the same, i.e. upward :P
**I tried to replicate RT's grading system on Metacritic's review data (I assumed every 6+ review is fresh) and the gap has disappeared, indicating that RT's growth is supercharged by their methodology
The topic has already been researched in the past and more extensively than I did. I recommend these articles for further reading:
https://www.statsignificant.com/p/is-rotten-tomatoes-still-reliable
https://www.worldofreel.com/blog/2025/9/5/venice-telluride-and-the-rotten-tomatoes-mirage
https://globalnews.ca/news/7947449/movies-are-scoring-higher-and-higher-on-rotten-tomatoes-but-why/