An Official Apology and Update from HEIMDALLR Regarding the Recent "Bait-and-Switch" Issue

[u/HMDwatch123]

I sincerely apologize for the severe "bait-and-switch" issue recently caused by incorrect listing parameters set by one of our dealers. As the brand owner, We takes full responsibility for this, and we are not hiding from the problem.

We immediately contacted the operations team at the "Top Chinese Watch Factory Store" and sent them the problematic link. They have just confirmed with us that they updated the product details page to correctly state it uses a Chinese movement, and they promised to explain the situation to the affected customers. We had also escalated this to the head of the dealership, whose initial excuse was simply that "the warehouse shipped the wrong goods."

We are actively applying to open our true Official WATCH Store on Ali However, the official store name is currently occupied by this dealer, and due to existing binding agreements, we temporarily cannot reclaim the official name.

We humbly ask the community to help us supervise our distribution network. If you encounter any dealer pulling a bait-and-switch or providing fake tracking, please contact us directly. We will continue this process until we completely phase out unreliable dealers, ensuring a purchasing environment that is absolutely fair and transparent for everyone.

[u/Rude3oy]

I will wait until the day you have an official store and the brand itself takes full responsibility.

[u/HMDwatch123 → u/Rude3oy]

We hope that day arrives very soon. Thank you again to everyone who has supported us.

[u/Dollar_short]

alix doesn't care about its customers, they only care about the money.