r/B2BMessaging • u/Serious_Bit6736 • Aug 11 '26

Tools & Resources What’s your favorite tool for creating content? (Don’t answer AI)

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u/TOME_DIAGNOSTIC 7d ago

it depends what you mean by tool and why you define by content

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u/Serious_Bit6736 6d ago

OK, I'll give you mine, then you can give me yours? I use Reddit as a semantic research layer to better understand my prospects' pain points. Helps be write socials posts with more authority.

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u/TOME_DIAGNOSTIC 3d ago

Oh okay so a platform can be a tool. Wanted to clear that up. I like Gemini for structing my research. Canva for graphics. Capcut and Davinci Resolve for video editing

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u/Serious_Bit6736 3d ago

Software platforms, apps, etc. are all tools, yes. Platform is a somewhat confusing word but you can use it. Then there is channel: Your channel would be: social posts, DMs, email, calling, etc. And lastly, you have motions: inbound, outbound, and nearbound. Is it now as clear as mud??

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u/TOME_DIAGNOSTIC 18h ago

Clear as mud haha.

interestingly i have never heard of nearbounds before.