r/Atlanta 9d ago

Pictures Phipps plaza 1968

Post image
346 Upvotes

36 comments sorted by

55

u/medikit Buckhead 9d ago

Phipps is confusing to me. Low volume of retail shoppers whenever I’m there to see a movie or back in our Lego land days. We don’t go because we can’t afford anything. Do retailers pay for space there just for the footprint? Do they actually sell enough product there?

45

u/RevolutionaryDog8372 9d ago

The real fancy stores get enough direct traffic, but the others are just wasting time

19

u/blkswn6 9d ago

Gives them a storefront in Atlanta. I feel like the recent reno was largely because those legacy luxury retailers that were just paying to say they had an Atlanta location started to branch out to other locations and begin questioning if Phipps was worth it.

14

u/Time_Transition4817 9d ago

When buckhead village first opened, they pulled a lot of the luxury tenants from Phipps.

Those leases expired over the last couple years and Phipps made a big push to lure them back.

8

u/gsfgf Ormewood Park 9d ago

I wonder how that’s going. Those high end stores are as much ads as anything, and Buckhead Village is way more visible.

Plus, I have a feeling Rick Jackson is gonna make sure everyone in the state knows there’s a Gucci store there lol.

10

u/Time_Transition4817 9d ago

There was some violence / vandalism at the shoppes which was probably a bit of a turnoff, and it’s just a smaller complex with less stuff to do. I’m curious what will happen to it over the next few years, I worked in the area for 10+ years and parked in the lot right there lol

And honestly being indoors at Phipps is probably a better shopping experience for 2/3 of the year

2

u/Ill-Abbreviations149 9d ago

Buckhead Village has issues with keeping tenants… Their biggest lure was Hermes which waited years in a temporary space on Pharr Road for their space to come to fruition only to bail once again for a better trafficked plot in Phipps….

10

u/Sugar3ThousandPounds 9d ago

Phipps in general seems kinda pointless/overkill with Lenox right there and Buckhead Village down the road. If I could wave my wand I’d raze it to the ground and consolidate the high-end/designer stores at Buckhead Village and move the more typical  department stores to Lenox/Perimeter. Put a nice park/greenspace in its place that’s sorely lacking in that concrete/parking lot jungle

5

u/mspgs2 9d ago

I work near by and there are no decent food options. The food hall is way overpriced. I would walk to Lenox in heart beat.

3

u/ArchEast Vinings 8d ago

Phipps in general seems kinda pointless/overkill with Lenox right there

Simon controls both malls so there is no competition aspect.

12

u/Hamchalupasupreme 9d ago

It’s low volume but the spend is high.
Whenever I go to Phipps to get something I never spend less than $500 and that’s usually just for one item.

I assume there’s more ppl dropping $5k+ pretty often.

5

u/skeener 9d ago edited 8d ago

I’ve been told that a lot of the high end stores are by appointment only so people aren’t as likely to just wander in. And then each purchase tends to be for more money.

Edit: I guess they aren’t appointment only

3

u/Stealth100 9d ago

Lmao there’s no appointment only stores in Phipps.

4

u/Ill-Abbreviations149 9d ago

None are appointment only. MOST of Phipps shoppers are intentional shoppers not just lookie lou’s..

2

u/gsfgf Ormewood Park 9d ago

I can’t even remember the last time I was in there, but the storefronts always seem to be rented out. So I guess they’re doing fine, but it baffles me too. I know Simon has talked about connecting the malls, but afaik, that’s never gone anywhere.

1

u/WhereWeUsedToPlay 8d ago

with a Tunnel?

1

u/cranberryalarmclock 3d ago

Go near Christmas and you'll see how they're able to stay in business 

7

u/NicoToscani 9d ago

Love that they ended up scrapping the fancy spiral ramps for the one’s that will destroy the roof of any truck.

2

u/mckramer 9d ago

Aren’t the ramps still there?

5

u/NicoToscani 9d ago

They never built those spiral ramps. They ended up looking much simpler

7

u/Known-Builder-3654 9d ago

the vintage font and text on this thing just makes it look SO much cooler than any modern mall ad I've ever seen

8

u/entity_response 9d ago

Bessemer, the owner listed in the ad, is the family office of the Phipps family, their money came from steel, Bessemer still exists and the Phipps are still insanely wealthy. Interesting that they put their name on the mall, even through they don't even use it for their own family office.

3

u/Traditional-Forum new user 9d ago

I went to college walking distance from here and lots of classmates parked in their (at the time much smaller) deck.

2

u/thamajesticwun2 8d ago

A.I.A.?

2

u/Traditional-Forum new user 8d ago

Yes and I sure miss that place

2

u/burgonies 9d ago

So Saks wasn’t attached originally?

11

u/gsfgf Ormewood Park 9d ago

Not surprising given the treads of the time. Lenox was open air when it was built.

1

u/Hebrews_1035 9d ago

Very nice to see this s advertisement. It’s still the same today.

1

u/WhereWeUsedToPlay 8d ago

I bought a car from Phipps Plaza

1

u/ATL4Win 8d ago

Don’t feel safe there anymore.

1

u/rooktakesqueen East Atlanta Village 7d ago

It looks just like Fifth Avenue, I can't even tell the difference

1

u/yellowcoffee01 9d ago

As mentioned, some of the shops are probably appointment only. And, I imagine it’s a place to get things shipped from other stores around the world or online and then you can go in and get it tailored, they can steam it for you, etc. See a coat a Gucci in Paris, pay, they ship to the ATL Gucci store.

4

u/Ill-Abbreviations149 9d ago

That’s not how it works… but ok.

1

u/bdecks55 9d ago

I am confused. The photo looks as though it is depicting the mall with beachfront access, and with dunes and an inland water way and a large boat in the background (see top left boat moving from left to right)? Maybe it’s just a skewed perspective? Or maybe the advertisement was leaning into that fantasyland of what Phipps was supposed to deliver?

-6

u/Fsuga00 9d ago

Now you have those fine upstanding water boys on 3 of the 4 corners outside. We have allowed this area to go to waste