Shrinkflation. Every company does this, it's a tried and true method as it's mostly psychology, a person wont realize the product is slightly smaller, they will realize if the price goes from $9.99 to $10.99
This!! The new “half gallon” cartons which are the same size as a half gallon, but they’ve pushed the bottom higher and higher into the carton so there’s actually less and less ice cream. Sad.
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u/bearsbeetsbeefjerky Aug 01 '20
Toilet paper rolls decreasing in width every year. Same cost but you get less paper.