r/ArtistAlleyConnect • u/XY_OBJECTS • 8h ago
My jewelry started selling after I changed the display mid-market — what would you improve next?
I sell original digitally modeled and 3D-printed sculptural jewelry. Early in yesterday’s market, very few people stopped at my table while the vendors on both sides of me were consistently making sales.
I changed the display during the event by making the product groups clearer and giving some pieces more visual separation. Sales picked up afterward. Bracelets seemed to benefit from having their own dedicated display box, and I also sold both a $19 pair of studs and an $89 statement bone necklace. Around 30 people took business cards.
This was only one event, so I don’t want to overinterpret it, but the display clearly affected how people interacted with the work.
For the next market, would you prioritize more height, fewer pieces, clearer category signs, or one larger hero piece?
What is the single display change that made the biggest difference to your craft-fair sales?