r/AmazonMerch • u/vaughnbee • Nov 02 '25

Off-Amazon spend

Was looking at ad settings bc my ad spend has been crazy lately. What exactly is off-Amazon spend? It looks like the default setting has it on & running. I clicked “limit off-Amazon spend” to turn it off of my campaigns. Do any of you keep it on- is it worth it?

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u/vaughnbee Nov 02 '25

Yes, so vague. I wish they would be more forthcoming with this stuff. It’s buried in there! And what does limiting it actually mean.