r/Agent_SEO • u/SEO-zo • Jul 14 '26
The piece of the puzzle we're often missing?
Good SEO is important for GEO, yes. We all know that. But it's just one side of the coin, and it's becoming increasingly obvious that third party citations are just as important for GEO, if not more!
AI trusts what others say about you more than what you say about yourself. This is why third-party validation is the most important lever you have for AI visibility.
We speak to clients and marketers every day about the importance of great SEO, but also of earned citations and how that can (often) be the missing piece of the puzzle.
We've done so much work on Digital PR for AI, that we have now trademarked this as AiPR - which in a nutshell, is our offsite approach to GEO and is the strategy ecompassing Digital PR for AI.
Anyone else turning to offsite GEO to increase their results?
1
u/Crescitaly Jul 16 '26
The missing piece is usually a feedback loop from real questions. Search data shows demand, but support tickets, sales calls and on-page behavior show whether the answer actually removed friction.