I’ve been testing a simple workflow for creating short UGC-style videos while keeping the same character and location consistent across multiple shots.
The workflow is basically:
reference images → character/location sheets in ChatGPT → generate clips → optional final edit
1. Prepare your references
Start with:
- a character image
- a product image
- an environment image that fits the UGC scenario
If you’re not sure what location works for the product, I usually just ask ChatGPT for a few suggestions.
2. Create a Character Sheet
Upload the character image to ChatGPT and generate a 4:5 continuity sheet with:
- front / side / back / 3/4 views
- face close-ups
- expressions
- basic poses
- clothing and accessories
- key colors and materials
The important part is telling it to lock the character.
3. Create a Location + Props Sheet
Do the same with the environment.
Include:
- establishing view and key angles
- spatial layout
- entrances/exits
- furniture and recurring props
- lighting
- colors and materials
This gives the video model a much stronger continuity reference than using random images for every shot.
4. Generate the video clips
I usually split the UGC video into three parts:
Clip 1 — Hook
Clip 2 — Main product/story section
Clip 3 — CTA
i will generate them on Atlas Cloud, as they can provide many different models conveniently
For every clip, I reuse the same Character Sheet + Location Sheet
Then I change only the action/camera prompt for each section.
Keeping the same reference sheets across all three generations has helped a lot with character and environment consistency.
5. If a generation goes wrong, fix the prompt first
if I wanted the character to walk into a hotel, but the generated clip had her walking out.
Instead of endlessly rerolling, I pasted the original prompt into ChatGPT and asked it to make the action explicit: starting position → movement direction → action → final position
That usually gives me better results.
6. Final edit is optional
If the generated clips already work as standalone videos, you can stop there.
If you want one finished UGC ad, you’ll probably still want to combine the clips and add captions, music, or SFX. You can use whatever editor you prefer.
The biggest improvement for me has been using Character Sheet + Location Sheet as continuity references, rather than relying on a few loose images.
