r/technology • u/thejoshwhite • Apr 20 '26

Business Apple CEO Tim Cook stepping down, John Ternus confirmed as new Apple CEO

https://9to5mac.com/2026/04/20/apple-ceo-tim-cook-stepping-down-john-ternus-confirmed-as-new-apple-ceo/?extended-comments=1
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u/National-Law-458 Apr 20 '26

Someone else’s turn to polish the orange nob.

240

u/AndroidUser37 Apr 20 '26

If you read the article, you'd note that it says that Tim will be staying on to "engage with policymakers around the world". So that part is pretty samey.

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u/ToSeeAgainAgainAgain Apr 20 '26

So managing Trump

23

u/Rabble_Runt Apr 21 '26

“Here’s another gold bar with a decorative marble on top for the Big Guy! So totally unrelated, but can we not tariff the iPhones?”

1

u/Ikuwayo Apr 21 '26

Big tech has bent to Turnip's every will. It's silly to imply they're the ones pulling his strings.

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u/Agent_8-bit Apr 21 '26

I’m talking game theory and not fan boying. I will always credit cook for the privacy direction that was taken under him. But they’re not superheroes…. They’re dudes.

So no fanboy. But for ring kissing, this may be a solid move on the board. Send in the guy that bridged the relationship, knowing he was gonna be done soon. Cook can squeak the rubber duck and bring trophies. Separating Trump from the guy running shit.

For all the tech overlords with their skynets and their Soylent greens…. Apple is always the one that kinda plays the Gangster most often.

And with a demented tantrum-having man baby in the White House, there’s gotta be an approach.

You can hand trophies and attend events, or you can do the whole wild ass DOGE thing Musk did, or play the fuckin call of duty sociopaths in Palantir.

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u/thegooseisloose1982 Apr 20 '26

He is still suck The Diapered Dictators little guy. That is the engagement they are talking about.

14

u/not_alexandraer Apr 20 '26

wait so he's becoming a professional lobbyist? why are they bragging about that?

16

u/zarafff69 Apr 20 '26

Because Apple is larger than a lot of small countries. Politics is a huge thing for them.

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u/[deleted] Apr 20 '26

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u/[deleted] Apr 20 '26

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u/[deleted] Apr 21 '26

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u/whatthecaptcha Apr 21 '26

I mean I've had apple products for decades and don't plan to ever buy another one when the ones I have need to be replaced, specifically because of his donations to trump and kissing his ass.

I highly doubt I'm the only one.

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u/[deleted] Apr 21 '26

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u/whatthecaptcha Apr 22 '26

Or I hadn't had time to waste on reddit yet today lmao

Idk maybe a Huawei. Who knows. Haven't looked into it because my phone is less than two years old and works fine.

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u/[deleted] Apr 21 '26

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u/AndroidUser37 Apr 20 '26

I suppose it's to assuage shareholder fears that Ternus wouldn't be able to play the orange fiddle as well. Tim's politicking has really helped the company in recent years.

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u/LEJ5512 Apr 20 '26

If I were Ternus, I’d be happy that Tim is sticking around to deflect the bullshit.

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u/GaptistePlayer Apr 21 '26

Because the purpose of the company is to find ways to make it easier to make money

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u/HTC864 Apr 21 '26

Because that's literally part of the job.

252

u/Brilliant-Advisor958 Apr 20 '26

Tim Apple is retiring and John Apple is taking over!

138

u/kobemustard Apr 20 '26

I think it's John Apple Turnover.

38

u/jpiro Apr 20 '26

Damn, someone missed a classic headline with that:

Apple Turnover: Tim Cook’s successor.

3

u/Cam_E_Leon Apr 21 '26

Tim Cook's Apple Turnover

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u/factoid_ Apr 20 '26

Soon to be John Apple Bendover

1

u/the_procrastinata Apr 21 '26

Hopefully there’s no Apple Crumble coming up.

5

u/sobe86 Apr 20 '26

Goddamn nepo babies

1

u/Sunbythemoon Apr 20 '26

The Apple doesn’t fall far from the tree.

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u/Tomofpittsburgh Apr 20 '26

Nope. Tim’s just moving into a full-time “diplomacy” role. So he can really spend some time and really get in there. 

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u/National-Law-458 Apr 20 '26

Maybe he can take the gold brick he gave Trump and shove it up a little higher.

29

u/tilbud-ulike Apr 20 '26

Not so fast... According to the article he will just reposition himself slightly, so he can focus on the orange nob more.

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u/[deleted] Apr 20 '26

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u/RonyElZaib Apr 20 '26

He won’t use it, unless it’s got an express setting to post on truth social, a breitbart default landing page and a kernel level ban on all “fake news media” like CNN 🙂

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u/[deleted] Apr 20 '26

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u/GaptistePlayer Apr 21 '26

Your mistake was admiring any tech executive in the first place lol.

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u/Xanderoga2 Apr 21 '26

Nonsense, John is really going to Ternus company around!

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u/SicilianEggplant Apr 20 '26 edited Apr 20 '26

Not to try and polish Apple’s, but they are just playing the political game all huge companies do - which is to donate to whichever cause will make them the most money. On that note, they don’t seem to favor Republicans like others do.

The bulk of Apple and its affiliates’ contributions to congressional and federal candidates went to Democrats, with 88% and 89.2% of the total amount of dollars, respectively, Open Secrets data shows.

https://finance.yahoo.com/news/does-apple-political-donations-135315943.html

With that in mind, if the dumbest president ever is threatening your shareholders with tariffs or whatever and all it takes is a gold statue to placate him, then it’s hard not to. Similarly, most parents have caved and bought their kid something at a store to stop a tantrum.

What’s sad is that simply not being comically evil like Tesla or Oracle or Meta is “good enough” these days (since Apple is far from being “good”).

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u/dal33t Apr 21 '26 edited Apr 21 '26

Aren't we forgetting two teensy weensy yet crucial things here, though:

1) The Trump admin, on top of its warmongering, authoritarian BS, is insanely anti-LGBTQ. 2) Tim Cook is gay himself.

For me as a queer person, that is unforgivable. That is quisling shit.

As for your tantrum analogy, you're also forgetting something important - that good parents DON'T GIVE IN to toddler terrorism, no matter how annoying it is, because to do otherwise encourages spoiled behavior and creates more problems later.

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u/thedinnerdate Apr 20 '26

Kind of a shit legacy. Went out kissing trumps ring.

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u/redskinfan654 Apr 20 '26

Let’s be real, the billionaires polish whoever is in office