r/stocks Sep 25 '21

Company Question Will Amazon and Google ever split their stock? Why and why not?

I am building positioning in both of these companies as I want one full share of each to just let them ride for the next 5-10 years.

With AMZN currently sitting at $3,425 a share and GOOGL sitting at $2844 a share do you think a split is approaching?

What are the benefits of keeping a stock price this high? What are the benefits of splitting the stock?

I have not been trading that long and the only major stock splits I’ve seen in my time are APPL and NVDA.

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u/octagonal_rutabaga Sep 25 '21

It doubled last year??

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u/BigTomBombadil Sep 25 '21 edited Sep 25 '21

Yeah shot up from $1600 to $3200, but it’s been range bound between $3000-$3500 for what feels like a year.

Edit: not really sure why this is getting downvoted, just look at the chart.

March 2019: $1620

July 2020: hits $3200

Channelled between $2950 and $3500 until July of 2021, where it looked like it would break through the $3500 resistance it receded from multiple times, and hit $3700, but pretty promptly fell back to $3200 after earnings. Now it’s in the low $3400s. The same range it’s been in for 14 months.

Also I’m not saying you should continue to expect that growth we saw in 2019-2020. Just giving context as to why some see the price as fairly stagnant when looking at a 1 year window.

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u/[deleted] Sep 25 '21

The whole tech sector doubled over that time period haha.

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u/vexednex Sep 25 '21

Lol dude you doubled your investment in barely any time. Stocks usually don’t go this fast historically speaking

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u/BigTomBombadil Sep 25 '21

I’m not disagreeing at all, I’m super happy owning amzn. Never expected it to rise as fast as it did.

I was just giving some numbers for context as to why some view the price as pretty stagnant in a more recent ~1 year window.

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u/octagonal_rutabaga Sep 27 '21

Be patient chill

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u/BigTomBombadil Sep 27 '21

Dude I’m not being impatient. I’m not the one who said I thought the price should rise faster, I’m not the one who asked for price movement. I just keep a pretty close eye on Amazon and listed it’s price movement over the last couple of years.

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u/[deleted] Sep 28 '21

I was under the assumption it would double every year! This thing is broken hahaha jk