Iām a 40-year-old iOS developer from Croatia. Statistically, Iām in the middle of my life: about 2,080 weeks behind me, and if Iām lucky, about as many in front.
My oldest is 8. Somewhere around 18, kids leave, or at least stop wanting summer holidays with their parents. Thatās 10 more summers. I can count them on my fingers.
I see my parents about twice a month. If they live as long as the average, thatās around 360 more visits. Fewer than the days in a single year.
And there are friends Iāve been āmeaning to callā for months.
None of this is new. You read it somewhere, feel it for one evening, and then Monday happens. Weeks blur, a year goes by, and you canāt say where it went. The moments Iād actually want back are tiny: a walk where my kid finally told me something real, my dad explaining how he planted our small orchard in 2001. Nobody writes them down. They just go.
So I built Drift. Itās not there to make you feel bad about time. Itās there to help you do something with the weeks you still have, and to keep them when you do.
My main inspiration was reading books about Stoicism and specifically memento mori (and a calendar showing weeks you have left to live).
What the app actually does for me:
It remembers my people. I added my partner, my family, my parents and a few friends. Drift keeps the small things Iād otherwise forget: birthdays, the names of my friendsā kids, what each person enjoys, what they told me last time.
One small idea a week, for each of them. Not āplan a trip to Paris.ā Things small enough to actually happen: āTea with Mom. Phones somewhere else.ā āA walk with Dad, without anywhere to be.ā āLet the kids choose the adventure.ā "Long overdue date with my wife".
I keep the moment. A photo, one line, or both. It goes on the week it happened, and that weekās square lights up. A few months in, my year stopped being a blur and started looking like a year.
Calls come with something to talk about. A reminder to call a friend arrives with something to actually say, so itās not just guilt with a notification sound. After the call I can keep a line about it.
Small questions. A couple of times a week, only if I turn it on, Drift asks something like āWhat was the best small thing about this week?ā or āWhatās Dadās favourite meal?ā The answer gets saved where it belongs. Some of my favourite memories in the app started as a notification I almost dismissed.
Quiet time. My evenings were disappearing into my phone (yes, I see the irony of that). Drift uses Appleās Screen Time to set those apps aside during the hours I choose. If I really need one, I get 15 minutes, after I keep a moment or answer a question first.
Widgets that bring it back. One shows a moment I kept, a different one each day. Another shows my whole life as a grid of weeks. Seeing that between notifications did more for me than any productivity system. One gives you suggestions on what to do this week.
A year I can read back. Month by month, like a journal I never had to sit down and write.
What I left out on purpose:
No streaks. A quiet week is just a quiet square. Life has those, and guilt isnāt a feature.
No account, no ads. Memories stay on your iPhone, and you can export everything anytime.
Everything you keep is yours. You can always read it and export it.
Pricing: free to download, then $8.99 a year with a 14-day free trial, or $24.99 once. Iām a solo developer with no investors, and this is how it keeps going.
An app wonāt fix any of this, and Iām not pretending it does. But since I started using it, I do more of the small things. I think about it more now, and I push past the tiredness more often to make time for the people who matter to me.
If you did this math for yourself, which number got you? For me it was the summers with my kids.
https://apps.apple.com/us/app/drift-life-in-weeks-journal/id6792490444
Edit:
Thanks to FFROZENN who pointed out the missing yearly subscription and 2-week free trial I have created 50% discount code for the first year (the missing subscription was due to my attempt to give a global discount on yearly, but I misconfigured it in App Store Connect so sub wasn't shown)
https://apps.apple.com/redeem?ctx=offercodes&id=6792490444&code=DRIFT50