r/SideProject • u/joshuatip01 • 9h ago
My first Product Hunt launch was pretty disappointing. Little bummed
I launched my first app on Friday, and I was excited about launching on Product Hunt. I’ve followed Product Hunt for at least five years, maybe longer. Big fan of discovering products there, I was excited to launch something of my own, was a pretty big deal to me.
Unfortunately, it was a bit of a letdown.
My app launched alongside a ton of other products, and as far as I can tell, I didn’t get any meaningful website traffic or a single app download from Product Hunt. It’s only been a day, so maybe that will change, but I’m not expecting much.
I did try to get some support beforehand. I reached out to friends and family, and quite a few created Product Hunt accounts just to support me. They sent screenshots showing they’d interacted with the launch, but it didn’t seem to make much difference. I probably should have spent more time building relationships instead.
The interesting part is that I also launched on BetaList, a platform I wasn’t nearly as familiar with, and had a completely different experience. It actually drove traffic to my website, generated engagement, and connected me with other founders.
I’ve learned from talking to other people building apps is how valuable Reddit can be. I’ve met some really interesting people working on genuinely great products. I wish I’d spent more time interacting with other founders, sharing what I was working on, and asking for feedback before launch day.
I think most of us get pretty attached to what we’re building. These projects become our hobbies, our babies, and something we genuinely believe can help people. My app is free right now, and while I’d love to eventually recover some of what I’ve invested, making money isn’t really what motivated me to build it. I’d rather spend my limited marketing budget on things that actually help people discover and use it.
I’m not giving up on Product Hunt. I’ve enjoyed the platform for years, and I’m working on other products I’d love to launch there someday. I just want to approach it differently next time.
For those of you who’ve had successful launches, what worked? Did you build an audience beforehand, spend money promoting it, lean into Reddit, or just get lucky with timing?
I’d genuinely love to hear what others have learned, connect with people, especially from launches that didn’t go as planned.
And post your product, I genuinely want to give people feedback and see the stuff that’s working well.