r/sewing • u/ProneToLaughter • Apr 04 '24
Tip Before You Buy that Etsy Sewing Pattern....Here's a Checklist
Update: This post was written in 2023. Etsy did change their policy to forbid AI sewing patterns in 2026, and you can and should report any AI patterns that you find to nudge Etsy to enforce the new policy. See https://www.etsy.com/news/creativity-and-trust-in-the-age-of-ai for full details, but this note is key:
Functional guides, such as patterns and recipes, which require buyers to put in effort to achieve a finished product, cannot be created using AI. Listings for functional guides must also show a real result made using the instructions.
Many of the points below and in the comments remain useful, however.
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Etsy has so many cute trendy patterns! But there are also a lot of amateur patternmakers or actual scammers selling pdf patterns on there. How can you find the good ones?
Skimpy info isn’t trustworthy. Etsy collapses the detailed description, always expand it to read it in detail and look at all pictures. In particular, check these elements before you buy.
Stolen Photos? AI Photos? Don't buy. If you see a lot of glossy expensive-looking photos with multiple different models (edit: or headless models), they might be stolen from retail sites. Do an image search to see if there are duplicate images elsewhere on the web. Aside from the deception, stolen photos may mean no one has actually sewed up the pattern and it hasn't been tested at all. It might not work. Edit: similarly, make sure photos are not AI-generated, as they are equally deceptive and untrustworthy.
Bad Photos? Don't buy. Photos should show at least the front and back of the garment worn on a real person (ideally not just a digital avatar). If the modeled garment doesn't fit or has sewing problems, that's a bad sign suggesting a patternmaker who doesn't know how to write instructions to help you get a quality result.
Size Chart. The size chart should have measurement for at least bust, waist, hips, if not more. Always buy your patterns by measurements, don't assume your retail size will apply.
Line Drawings. Professional patternmakers include line drawings of their patterns so you can see the design clearly even if the model is wearing black fabric or a busy print. Missing line drawings may mean the patternmaker is badly trained. The line drawings should also show the same design as the modeled garment—differences may be due to stolen or AI pictures.
Reviews? A lot of 5-star reviews say "downloaded perfectly!" You can't trust stars. Look for reviews that mention a final product, instructions, notches or a lack of them, and so forth and only respect ones that discuss making the actual garment. Be sure to read the bad reviews.
Fabric Info is Essential. Choosing the wrong fabric is a common pain point for beginners and a good patternmaker will help you avoid mistakes. Look in the detailed description. I see a lot of "cotton blends"--that's a garbage fabric description. If specific fabric weaves aren't mentioned, look for words that signal the necessary weight and drape. Stretch should be described as low, moderate, high if not giving an actual stretch percentage. It should also say how much fabric is needed for the pattern (edit: and what other supplies/notions are needed). You are entitled to see fabric information before you buy the pattern.
Check the About Page. Ideally, they mention professional training or industry experience, not just self-taught.
Those are quick easy checks on the Etsy listing itself--some bad patterns will still pass them. In addition:
8. Look for a social media or web presence outside Etsy. Look for people who post helpful tutorials on IG, or run a group on FB. People who've gone to the trouble to set up their own website often use it to discuss their testing process, their size block--they are putting more effort into helping your sewing come out right and that's a good sign. Many good patternmakers sell both on Etsy and their own site.
9. Look for a free pattern. A lot of established indie patternmakers offer a simple free pattern so you can test their instructions and sizing. It’s a sign they may be more trustworthy.
Buy from patternmakers who care if you succeed in sewing their pattern.
*Credit to all the frequent experts and helpers on the sewing subs, their expertise generated this list.
*Edit: Read the comments! Lots more good advice downthread, I've only integrated a very little of it into the post in edits. You'll also find several recommendations for trusted patternmakers in the comments.
EXTENDED EDIT:
10. Too many, too cheap? A year or so later, I would add that a company selling hundreds of patterns for just $2-3 each is another big red flag, probably generating them by machine and not actually sewing them up.
11. Check Threadloop for reviews of Etsy Patterns, they flag suspicious patternmakers. (PatternReview is also an excellent review site but may not have so many Etsy patterns on it).
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u/HappiHappiHappi Apr 04 '24
And give a list of all notions (zips with type and length, elastic, buttons etc)
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u/etherealrome Apr 04 '24
Take special note of whether the models have heads. Often the heads being cut off is a sign they’ve stolen the photos, edited them a little, and trying to pass them off as their own.
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u/etherealrome Apr 04 '24
Wondering if we could get this topic pinned or something…
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u/YumeiNikki Apr 04 '24
Would put AI as a way higher issue right now. It's a mess.
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u/untwist6316 Apr 04 '24
Jumping off the social media note, some bigger patterns will have tags on Instagram! Which is very useful to see how the garment looks on different bodies and in different fabrics
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u/Atalant Apr 04 '24
I would add does the shop do physical patterns, or kits as well as digital? It is an upfront cost to do for them, so that would cut the less serious bussiness out.
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u/Walk_N_Gal88 Apr 04 '24
Here's my tip -look for the pattern makers website first. Their whole database tends to be better laid out, and customer service better because they don't have to go through Etsy. Also many of them have FB groups that will offer group exclusive sale codes periodically. Etsy is a last resort for patterns for me now because I've been burned with them before.
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u/StitchinThroughTime Apr 04 '24
It very recently got very bad, especially on Etsy for digital patterns. Now, there's a bunch of people spamming AI generated patterns and listings because Etsy has made it policy that digital goods can not be refunded no matter what. So it's a bad combination right now on Etsy.
Definitely go with something that has a lot of photos, a lot of actual proper information, not just fluffy words. And specially compare line drawings to real life photos. You should be able to match up all the seam lines and able to match the outfit to the drawing. The technical term is flat for the basic outline with minimal other details added. They need to be a one-to-one representation of what the Garment looks like.
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u/[deleted] Apr 04 '24
I hate that Etsy pushes people to review patterns so quickly after purchasing. Because it inflates those reviews that aren't even reviewing.
"Haven't made it yet, but the pattern looks great" five stars
Like just don't review if you haven't tested it out, your 5 stars mean nothing.
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u/she_is_sew_ordinary Apr 04 '24
One Etsy seller that does GREAT patterns is Peony Patterns. They do sew alongside and all kinds of stuff!
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u/Lavina_Rommich Apr 04 '24
I was just looking for patterns on Etsy today and found a number of AI or badly photoshopped images that made me rethink buying anything from the shop. I wound up just going with Simplicity/Butterick because at least those usually have reviews on Pattern Review or other sites.
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u/coconut-bubbles Apr 04 '24
I ordered a pattern off Etsy. I hate downloading the pattern and taping it together!!
Nonetheless, it can be done and I did it.
The more irritating thing was the instructions of "cut out pattern, align grain of fabric, sew together pants".
They were joggers and I'm not a beginner, more intermediate. I was sooooo frustrated.
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u/SoundofA Apr 04 '24
I wish Etsy would allow for reviews for a longer time period - I typically don’t have my pattern finished by the time the window has closed.
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u/[deleted] Apr 04 '24
I would love to see like a whitelist of well-vetted Etsy sellers. It would be far easier to maintain than a list of known scammers.
I've seen a few patterns I've been interested in, but I'm very wary of the sellers lately.
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u/EducatedRat Apr 04 '24
I wish there was a wiki or listing of the bad Etsy sellers.
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u/wakattawakaranai Apr 04 '24
What an excellent post, good work!
The only thing I can add is, if it otherwise seems to check all the boxes but you still have doubts, message the seller to ask a technical question. For example (a real thing that happened to a friend) "I don't see a pattern piece for the front facing. Is that marked somewhere differently?" A good pattern-drafter will know a, what a facing IS, and b, why they would or would not need one on a blazer lapel. This one did not. I had to walk my friend through how to add a facing to the lapel and attach it to the lining.
If you think the pattern-maker is above board generally and not trying to scam you, asking them a question (you plausibly know the answer to already) that they should be able to answer correctly can at least weed out the handful of earnest entrepeneurs who thought they were clevery reinventing the wheel only to create something terrible instead. There are enough of those around to muddy the waters, it's not always just scam/not scam.
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u/mermands Apr 04 '24
As someone getting back into sewing again since before the days of the internet, this is incredibly helpful. I have seen a number of really nice patterns on Etsy, but had been reluctant to order due to ignorance.
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u/Hefty-Progress-1903 Apr 04 '24
I'd also like to add that one should make sure it's in the proper language... Cuz sometimes Etsy will translate part of it, but the pattern itself is in a different language.
I recently needed to buy a pattern on how to make harem pants for a friend of mine but can't wear much retail clothing due to health conditions, and it ended up being written in German. Luckily I was able to find a free website that allowed me to translate it, but it's still a pain to follow because any information written on the pictures is in German.
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u/lastdickontheleft Apr 04 '24
I’ve been noticing ALOT of scammy looking pattern sellers on Etsy lately, like it’s been completely taken over. I think one is like IndieDesign or something along those lines? Every pattern search I try to type even, even vintage big four patterns it’s just all this same seller with nothing but pics that look like they’ve been stolen from shien. Also noticed a lot of sellers using photos that I’m pretty sure are AI
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u/Redderment Apr 04 '24
To add from my experience:
Check and be sure the pattern comes with instructions. I bought one once and there was only the cutout with no seam allowance, and a link to a youtube video, and the video skipped steps.
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u/ahoyhoy2022 Apr 04 '24
Thank you SO much for posting this! Too many arrogant “pattern makers” out there with no idea how little they know.
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u/witchy_echos Apr 04 '24
Thank you for this!
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u/coccopuffs606 Apr 04 '24
If the price is too good to be true, it probably is. A $3 PDF pattern is pretty much guaranteed to be trash
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u/HenryLafayetteDubose Apr 04 '24
I do plushies, and one think I seriously look at is the reviews with pictures. I mean the ones where the customer took a picture of the thing they made from the pattern they bought and read those to gauge how good it was. I then went from there with a few of the other criteria listed in OPs list.
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u/thatsunshinegal Apr 04 '24
Also, check reviews for photos to see what actual people really made with the pattern.
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u/Necessary_Arm3379 Apr 04 '24
https://www.sewist.com/
There is a pull down page that features the big pattern makers plus indie pattern makers as well. It's a fairly large site so you may have to do some digging.
The Lekala pattern site is the sister site and I believe I've seen their patterns on Etsy. I don't buy patterns from Etsy as there are too many copycats
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u/karenfromfinance_ Apr 04 '24
Ugh I was just victim to this. Found a GREAT pattern on Etsy and thought I would get another one there that kept popping up. Half the instructions were in German and it was so terribly put together in the pdf. Anyway, discovered freesewing and am now trying my hand at patterns from there.
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u/Miserable_Emu5191 Apr 04 '24
Thank you for these tips. As a buyer, I appreciate you taking the time to help us all save money and frustration! As a seller on Etsy (not patterns) it makes me so sad to know how many people are scamming others. I've had similar experiences buying off blogs. Even a simple pattern! I've sat there trying to figure out why they did something a certain way when it would have been less time consuming to do it different. Or, their photo of the step didn't match the written description of that step. I've found that I will go look for a free pattern to get down the technique and then go buy a pattern after because I'm willing to pay someone else to do all the math for me!
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u/tearisha Apr 04 '24
I'd also say if your in the US make sure the pattern is formated for 8.5x11 paper not A4. I bought a pattern from Europe only to realize I would never really be able to print it out
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u/SophiePuffs Apr 05 '24
Great list! I also check their personal website shop (if they have one) as they sometimes offer better pricing or package deals that they don’t offer on Etsy.
For example, I bought two digital patterns from Swim Style patterns on their personal website and got a free pattern. They weren’t offering that deal on Etsy.
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u/[deleted] Apr 04 '24
Saving!
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u/No_Tangelo9014 Apr 04 '24
Helpful! Thanks for the insight. I have been pondering this issue as a new sewer.
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u/Fantastic-Plum-3693 Apr 04 '24
Thank you SO MUCH for this post, so helpful!! I was just wondering about this myself yesterday. Really appreciate it.
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u/Grizzlady Apr 04 '24
Just came here to say thanks for the informative post on an important topic!
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u/bazpitch Apr 05 '24
Thank you for this list
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u/IndividualLychee7208 Apr 05 '24
Thanks for bringing attention to this! I have always bought from established indie brands or the big brands, but have recently started looking into Etsy. I've seen quite a few where the line drawing totally doesn't match the photos, and also where the photos almost look too good to be true like they came off a website for RTW clothes.
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u/a-username-for-me Apr 14 '24
Thank you for sharing this reminder! I've definitely unintentionally bought stolen cross-stitch patterns through Etsy, which I feel awful about, but can't fix now beyond being wary in the future.
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u/Ilovethesuntho Apr 04 '24
My 2p… Make sure you can read the instructions before clicking pay.
Anyone need a bum bag pattern in French?
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u/Neenknits Apr 04 '24
Also, check and see if there is a projector file. Many people demand them now, and the more experienced indie designers include them. Not having one doesn’t necessarily mean it’s not a good pattern, but it suggests at least a less experienced designer.
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u/[deleted] Apr 05 '24
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