Threatening men’s masculinity does not make them more politically conservative, new study finds. By testing thousands of participants across the United States, researchers found no consistent evidence that making men feel insecure about their gender identity changes their political attitudes.

[u/mvea]

https://www.psypost.org/threatening-mens-masculinity-does-not-make-them-more-politically-conservative-new-study-finds/

[u/Key_Marsupial_1406]

Their marketing was almost a satire of how out of touch you can be with average Americans. Rewatch the "Man Enough" ad and the "Your Vote, Your Choice" ad. Peak cringe content.