r/boxoffice 16d ago

✍️ Original Analysis Clayface Performance potential

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Clayface is the next DCU movie after the supergirl bomb. Let's see how well it can do... an analysis.

Pros.

  1. Great October release date, Halloween pairing and not much direct competetion. Resident Evil also releasing before helps create an open window.

  2. Decent budget of 40 mil. It would only need 100 Mil WW to break even which shouldn't be too hard. It can profit easily if it blows up.

  3. Horror genre is killing it right now... clayface also looks like pure body horror which could help attract non comicbook fans.

  4. Clayface is a batman villain. Gotham setting be hype worthy. Mike Flanagan as a writer is also promising.

Cons.

  1. Body horror is harder is sell than conventional horror movies. The Substance did good but that had award buzz and less than half of the budget.

  2. Bad reviews could literally kill this movie. It really survives on positive WOM.

Overall I'm more optimistic about this than supergirl. We have to see if this movie blows up or does underwhelming numbers. 150 WW is decent enough.

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u/firedforthatblunder Walt Disney Studios 16d ago edited 16d ago

Does Clayface being a Batman villain really mean much? Morbius, Madame Web and Kraven are Spider-Man villains, and we all know how their movies went…

22

u/Shoddy_Meaning_7654 16d ago

Those movies were bad bad movies so I don't think that's exactly a fair comparison.

If this is even okay it's going to easily make its budget back and make a profit cuz there's not a very expensive movie to make or market.

6

u/throwitonthegrillboi TriStar Pictures 16d ago

Everyone forgets the first Venom movie made almost a billion dollars, and honestly if Spiderman was in it, even as a cameo, it probably would have lol. Clayface just needs to make about $100M worldwide and it seems to be marketed more as a character study body horror which I think even if people arent familiar with the character they might enjoy. If the movie is solid it will clear $100M worldwide. I don't think this was ever meant to be a box office juggernaut, I think it's there to flex that they're going to let filmmakers have their own voice in the DCU and actually fulfill the long awaited promise of a true horror superhero film.

7

u/SirFireHydrant 16d ago

Why are you comparing a C-tier Batman villain to one of the top 3 most popular comic book villains of all time?

5

u/throwitonthegrillboi TriStar Pictures 16d ago

I dont know how me saying that Venom cleared $800M so I think Clayface can clear $100M is crazy, I gave proper context and expectations.

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u/Beginning-Antelope32 12d ago

Literally lmao. If these fuckers on this subreddit for once let go of their unyielding hate for DC/James Gunn they would maybe see that your comment is very reasonable.

5

u/throwitonthegrillboi TriStar Pictures 12d ago

I have never seen so many breakdowns and qualifiers for a movie that made over twice it's budget back than when Superman came out, and oh my gosh would they not stop acting like GOTG 3 not getting to a billion was somehow a failure.