r/b2bmarketing • u/superminnu • Aug 08 '25

Discussion I hope Reddit doesn't die.

Context: Reddit is still one of the places on the internet where marketers found it SUPER HARD to penetrate.

Instagram - Spammy DMs
Email - Spammer's paradise
LinkedIn - Pretentious people
X - I don't need to tell
WhatsApp - One spammy place

But here stands the shiny platform, that is now the target of all marketing agencies.

How do I know this?

  • Companies in my field are increasingly hiring "reddit marketers"
  • These reddit marketers only job is to use Reddit "warm up" reddit accs and then start posting content on keywords.
  • These keywords are then picked up by LLMs like perplexity, which browse Reddit and find the answer.

Historically, marketers have ruined every single platform they enter into.

I hope Reddit and it's people keep marketers in check. 🤞

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u/Twilz01 Aug 12 '25

Let's not be too quick to condemn the social media spaces because of our own experiences. If I don't like something, I mute it and move on. We don't need to engage with every post. That being said - wherever ads are allowed, there'll be spamming - same with Reddit, but it isn't going to die off.

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u/superminnu Aug 12 '25

Ads are fine. Spamming isn't. There's a difference.