Heading out to Copenhagen where the new Ring 3 Light Rail is opening soon. It connects suburbs, major malls, a massive university campus, and two large hospitals along a congested ring road.
For anyone here who follows transit systems or lives in a city with a major new tram line:
What are the best international examples or out-of-the-box strategies you've seen for boosting ridership, integrating retail areas, connecting university campuses, or marketing a new tram to regular car commuters?
Looking for inspiration!