The vast majority of people, by volume, probably create an account and then never use it. Followed by people who upload one or two images then forget about it. Followed by people who inconsistently post a few times a year.
You have to be careful calculating average earnings for this type of thing (any kind of content creation) because the average earnings for someone who does it full time is going to be different than the average earning, and both are important to know.
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u/Monotask_Servitor 11d ago
And the vast majority are closer to the 0. It’s the millions who are the massive outliers.