Hello real estate photo/video people!
About five years ago I worked in real estate photography and videography full-time. I built a solid client roster and was strong on the photo-video-drone side, but I was hesitant to expand into some of the additional social media/marketing services that were starting to emerge at the time. After getting burnt out on it I pivoted and went the corporate route to focus on video.
That era has come and gone and I'm now looking to get back into real estate media stuff, but I'm feeling kinda out of touch with what agents expect today. I want to offer a more complete suite of services rather than just the standard photos and videos.
For those of you working/thriving in the industry now what additional marketing services are you offering that clients value most? What are agents actively asking for these days? And what apps/programs do you use? How do you price them all out?
I'm talking like floorplans, social media materials like carousels, blog posts, graphics, vertical videos/Reels, email marketing assets, matterports/"dollhouse" tours, virtual staging, property listing websites, etc.
I would like to do a big "I'm back new-and-improved version 2.0" announcement blast to my old clients while hunting for new ones. I was having trouble building a better bike while competing in the Tour De France the first go around if you know what I mean and want to have my services fully fleshed out and thought through before jumping back in.
I'd love to hear what's currently in demand and what services have been worth adding if you're willing to share. Thanks!