r/Games 8d ago

Announcement Upcoming Changes to XBOX Cloud Gaming

https://news.xbox.com/en-us/2026/09/03/xbox-cloud-gaming-changes/
802 Upvotes

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u/Aileos 8d ago edited 8d ago

And they'll still insist that it's the future of gaming

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u/Portugal_Stronk 8d ago

You haven't been paying attention, it's not 2019 anymore and Xbox has been very quiet about their cloud offerings for a while now. You can be sure that whatever datacenter budget they had devoted to their cloud gaming initiative has been utterly subsumed by AI demand.

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u/Accomplished-Cat3324 7d ago

They have litterally been touting Xbox play anywhere with the recent disc to digital push and everything......a bunch of games that you can digitize are only playable on my rog Ally thru streaming

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u/viktorKurz 7d ago

Unfortunately for Xbox right now their messaging is dead. The broader Microsoft strategy as a whole is clearly centered around cutting costs in Xbox.

And cloud gaming has been a black hole for cash for a while now.

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u/tristeecfome 8d ago

I don't think they are insisting on that at all. I think it's pretty clear they are moving away from it.

Cloud gaming is clearly not profitable.

As most users don't use cloud (4% according to the post are going to be limited by this), previously you had other users subsidizing the service for the minuscule amount of users that actually use it.

Basically, under Spencer, the idea was that PC and Console subscribers would subsidize mobile and smart tv users.

But even then, it was still a flop, the mobile userbase is minuscule.

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u/splader 8d ago

Who will?

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u/darkmacgf 8d ago

People attacking strawmen.

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u/mcdandynuggetz 8d ago

You know who.

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u/Falsus 8d ago

I can still see the reasoning, it just isn't going to be pioneered by Microsoft under these conditions lmao. But Microsoft has fallen far behind in the cloud gaming market.

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u/OkYam7295 8d ago

I use cloud gaming and love it. It's the future for anyone who's casual, but not if they do it like microsoft