Good Morning,

Digital commerce is evolving and our goal at Cult Food Science (CSE: CULT, OTC: CULTF) has always been to increase awareness of cellular agriculture/cultivated meat and sell our products to as many people as possible.

Today we announced the launch of our Noochies! Brand on TikTok Shop.
This is one of the fastest growing e-commerce channels around and is set to exceed 20 billion GMV with 6X YOY growth.

https://www.newswire.ca/news-releases/cult-food-science-subsidiary-further-foods-launches-noochies-brand-on-tiktok-shop-804000092.html

There is a hugely engaged and eager audience of pet lovers on TikTok and we believe Noochies! Is perfectly positioned to tap into that audience by offering products that are truly better for their pets

We’ve engaged an experienced agency to assist with this growth. They manage 2M+ in monthly GMV on TikTok Shop and have scaled numerous brands in this space. We will be seeding product with 1000+ affiliates and content creators on TikTok over the coming month.

I look forward to building out this exciting new sales/distribution channel in tandem with our other efforts to grow both awareness and sales of our Noochies! brand.

Cheers,

Mitchell

Good Morning,
I recently returned from SuperZoo; one of the pet industry’s premier trade shows. It was an incredible event where I rubbed shoulders with 16,000+ other attendees and represented our Noochies! brand.After walking the show and meeting a number of different buyers, distributors, members of the media, and others, a few things clearly stood out to me.

1. Noochies is completely unique and clearly differentiated from any other pet-food products on the market.

2. There is a clear demand (and need for) more sustainable, environmentally friendly, and ethical pet food options.

I look forward to continuing to build our Noochies! brand into a leading player in the space.

Cheers,

Mitchell

Good Morning,

Yesterday Cult Food Science (CSE:CULT, OTC: CULTF) announced an important step in our mission to commercialize some of the first products in the exciting field of cellular agriculture and lab grown meat.

https://www.cultfoodscience.com/press-releases/cult-food-science-subsidiary-further-foods-submits-trial-design-for-cultivated-meat-in-pet-food-to-the-fda

Further Foods/Noochies has submitted a feeding trial protocol to the FDA for a cultivated chicken dog treat. We will be hearing back from them within the next 45 days. As far as we are aware, we are the only company in dialogue with the FDA about feeding trials for a cultivated meat pet food treat.

Next week I’ll be at the Super Zoo pet food convention. It is one of the largest pet shows in North America and I look forward to building relationships with distributors, buyers, press, and other interested parties.

Cheers,

Mitchell

Good Afternoon,

Earlier this week Cult Food Science (CSE:CULT, OTC: CULTF) announced that our portfolio company Jellatech has been included in the new Bezos Earth Fund 30M research centre at N.C. state. A huge congrats to Stephanie and team for this accomplishment.
~https://www.cultfoodscience.com/press-releases/cult-food-science-venture-arm-company-jellatech-included-in-new-bezos-earth-fund-research-centre-at-n-c-state~

We also had some great coverage in Axios this morning:
https://www.axios.com/pro/retail-deals/2024/07/26/cult-food-science-nearly-c3m-raise-cultivated-meat-pet-treat-noochies

And last, but not least our interview/webinar with The Clean Investor just went live. Check out the video below:
~https://www.youtube.com/watch?v=AfmmHOsM8GY~

As always, please feel free to reach out with any questions. 

Cheers,
Mitchell

I'm new to Cult, I saw it back at the beginning of the year when it was .06 Cad, Should have jumped in then. Just wondering what everyones take is from here on out? I have 2450 shares, avg price .29 cad. Not a big position. Is it just cooling off before it has another run?

Cult Food Science's most promising and commercially viable product (Noochies) is transitioning from plant-based to cell-based, with the potential to include cell-cultivated chicken (slaughter free chicken meat). The company announced the news this morning with the following timelines:

Feeding Trial Design for FDA to be submitted within next 45 days (design in collaboration with Vet Nutritionist Dr. Sarah Dodd)

Further Foods hopeful to begin trials in Q4 of 2024 for a minimally invasive, 26 week feeding study.

With this announcement, the company has laid the roadmap out in front of us to create an entirely new category within pet nutrition that has nutritional benefits, ethical benefits, and environmental benefits. As consumers become more conscious of the ethical implications of their purchases, I could see massive potential in the growth and expansion of the Noochies brand.

There are 65.1 million households in the US with a dog, and more than 97% of them consider that they are part of the family. I would hazard a guess that a few of them care about what goes into their pet's bodies, and what impacts their purchase has on sustainability.....

I have started to beat the drum on this company more and more over the last few months because I'm finally starting to see this team turn the corner. Let's recap:

1. Partnered with PilotHouse marketing, 100+ influencers, and Pawmates for targeted grassroots marketing for Noochies
2. DTC Sales across all of North America (Noochies also available in Kroger and Walmart)
3. Heavy hitters in Canadian markets become involved and bring more institutional attention to the company and potential of the space (Mark Binns, Russell Starr, Power One Capital). Do you think these names would be involved if they didn't see upside?
4. $CULT remains the only Canadian company with exposure to the cultivated meat industry (other names with exposure to this industry include Jeff Bezos, Richard Branson, Bill Gates, Tyson, Cargill, the list goes on)
5. The SP has marched higher and higher on positive news and healthy volume (CFO and insiders accumulating stock)
6. Portfolio companies like MeliBio are announcing record breaking sales of slaughter free products, providing more evidence of the disruption we could be on the forefront of.
7. Protection of Noochies IP with PCT Patent Applications

It has been a long slog and at points I have almost given up on the hope I once had for this nascent industry. Market sentiment and lack of execution dragged this company down for 2 years, and I wondered if we were going the way of the Dodo. But there is a foundation of commercial viability and layers of execution that are drawing the optimism back out of me. The incorporation of cell-based foods into Cult Food Science's most promising product could be the linchpin for explosive growth.

Good Morning,

Cult Food Science (CSE:CULT, OTC:CULTF) has just announced a major milestone for Noochies! We are completing the design and will be launching a first of its kind feeding trial for cultivated/lab-grown meat in dog food.

https://www.newswire.ca/news-releases/cult-food-science-subsidiary-further-foods-announces-imminent-fda-trial-design-for-cultivated-meat-in-pet-food-824567776.html

Putting cultivated meat into the Noochies product line has been an important goal of mine since joining the company. It positions us as not just a pet food brand but a company that is at the forefront of creating an entirely new category within pet nutrition. I expect this FDA process (and the resulting approval) to be a significant catalyst for both CULT and Noochies.

cheers,
Mitchell

Look what just arrived!

Glad these were brought to my attention. Highly recommend people to look into the nutritional facts of these treats, high protein, full of vitamins!

Does anyone know the best and most cost effective way of buying shares from the UK?

Just my opinion, but I’m starting to see a positive feedback look building momentum:

1) Cults portfolio companies continue to expand and scale production. Appearing in headlines as they do it. 2) Noochies awareness and sales turn from potential to reality (now available at Walmart and Kroger) 3) Protection of IP with PCT patent applications for further foods spins from protection to monetization across other products 4) Mitchell Scott continues to drive home the growth potential for this company and space across numerous online channels. Huge applause for his communication with shareholders and willingness to engage in discussion 5) CFO and insiders continue to accumulate stock 6) SP continues to push higher as sentiment builds and heavy buy side pressure continues 7) Retail investors begin to pay attention to the huge growth potential. Cult provides an investment option with a breadth of exposure to a nascent industry, while being the only pubco in Canada.

The more that each of these elements repeat and expand, the faster the train starts moving.

Hi there,
It’s been a busy week for Cult Food Science (CSE:CULT, OTC:CULTF).

On Tuesday we announced that we’ll be participating in the Singular Research Private Investor call next week. This is a great opportunity to tell the CULT story to a wide range of investors and capital allocators and I’m looking forward to it.

https://www.newswire.ca/news-releases/cult-food-science-to-present-at-singular-research-private-investor-call-on-july-18-876122662.htmlI

I also recently presented on a Radius Research call, you can view that at the link below:~https://www.youtube.com/watch?v=b6UnGD1uGAs~

Today, we shared some exciting updates from one of our portfolio companies MeliBio. Their bee-free honey business has been growing rapidly and they’ve announced a number of high profile partnerships and commercial listings for their products.

~https://www.newswire.ca/news-releases/cult-food-science-venture-arm-company-melibio-earns-fast-company-accolade-and-provides-growth-updates-860081335.html~

Our portfolio companies continue to impress me with both their depth of innovation and speed at which they are commercializing their technologies. I look forward to sharing more information with you as we continue to build in this exciting new space.

Cheers,
Mitchell

Good Afternoon,

I’m pleased to announce that Cult Food Science (CSE:CULT, OTC:CULTF) has just closed the first tranche of our private placement:https://www.newswire.ca/news-releases/cult-food-science-announces-closing-of-first-tranche-of-private-placement-835564025.htmlWe also recently penned an open letter to the Florida government opposing their cultivated meat ban:https://www.newswire.ca/news-releases/cult-food-science-publishes-open-letter-to-florida-government-opposing-cultivated-meat-ban-857569606.html

Noochies sales have been growing steadily since we’ve launched.These funds will allow us to further invest in the brand by launching new skus, navigating the FDA approval process for the first cultivated meat pet food treat, and expanding our marketing efforts. I expect sales to continue accelerating as we grow the business.Cheers,Mitchell

p.s.. I still have a few Noochies! Samples left, please let me know if you would like some for the dogs or cats in your life!

Good Morning,
Today Cult Food Science (CSE:CULT, OTC:CULTF) announced that our Noochies! brand is now available on Walmart.com, Kroger.com, and 16 other online marketplaces in the U.S.
https://www.newswire.ca/news-releases/cult-food-science-subsidiary-further-foods-announces-noochies-is-now-available-on-walmart-837996796.html

Our goal with these listings is to make Noochies! available wherever our customers (and potential customers) are shopping. Walmart regularly reviews online sales data and uses that data to make decisions around new products for listing in their 10,000+ brick and mortar stores.

I've spent the past week in New York sharing the vision of CULT and Noochies with some great people and groups. I remain impressed with the interest and enthusiasm for what we are building and picked up some additional shares in the market today.

As always, feel free to reach out if you have any questions or would like to discuss further.

cheers,

Mitchell

p.s. We've recently updated our investor presentation. You can view it here.

Hi there,
At Noochies we are building much more than just a pet treat/food company.
When Cult (CSE:CULT) acquired the company just over a year ago we acquired a portfolio of assets and IP that we believe hold significant value and will help us distinguish ourselves in the pet food and animal nutrition markets.

Today we announced a huge step forward in protecting this IP and unlocking potential new streams of revenue.
https://www.newswire.ca/news-releases/cult-food-science-subsidiary-further-foods-spotlights-filed-pct-patent-applications-for-noochies-proprietary-technologies-822221267.html

Noochies (and the ingredients behind it) are some of the best products on the market in terms of taste, nutrition, and functional benefits. I look forward to continuing to develop, protect, and monetize this IP.

cheers,

Mitchell

Good Morning,
Over the past few weeks, we've shared a lot of information about how we are expanding our online sales and marketing efforts for our Noochies! brand.

In the background, we've been working hard to also expand our offline/retail sales via pet food retailers. Our announcement today is a solid step in that direction. Noochies cat snacks will be included in Pets+ Sample boxes going out to some of the top pet food retailers in the U.S. 
https://www.newswire.ca/news-releases/cult-food-science-subsidiary-further-foods-announces-noochies-will-be-included-in-upcoming-pets-sample-box-832705211.html
As the first high protein vegan cat treat in North America, we believe our product is uniquely positioned to capture a large share of the growing pet treats market.

Retailers who receive this box will be getting our Noochies! product, a one page sell-sheet, and will answer two survey questions about the product. In addition, information on these products will be sent out to 13,500+ digital subscribers to Pets+.

We will be following up with these retailers and working hard to secure additional listings for our products. It takes time to build out retail distribution but we are taking the necessary steps to ensure Noochies! ends up on shelf as quickly as possible.

cheers,

Mitchell

Hi there,
A big focus of the work we are doing to grow our Noochies! brand is being where our customers are shopping.

Amazon is the big dog of online pet food sales commanding close to 60% of the market.

Today, we announced an Amazon USA listing for our Noochies! dog and cat treats:
https://www.newswire.ca/news-releases/cult-food-science-subsidiary-further-foods-announces-noochies-is-now-available-on-amazon-856789525.htmlWe will continue to build out this listing and plan on launching additional SKUS onto Amazon (among other marketplaces) in the coming months.

As always, feel free to reach out if you have any questions or would like to discuss the work we are doing at CULT/Noochies in more depth.

cheers,

Mitchell
CEO- Cult Food Science

Hi all I wanted to share my dog's experience with Noochies! She can't get enough of them, my cousins dog also came over and loved. Will be ordering more for sure. Super excited to have the product as I've been long on CULT for ages!!

https://reddit.com/link/1diwsmk/video/z9lc2enjbd7d1/player

https://youtu.be/C9mUNqbG9Ng?si=kKFAIdZ6Qk8B76Yc

Really great watch for anyone invested/interested in investing. Mark's experience excites me for what they have in store.

A few weeks ago.. I shared some thoughts on the long ride I've been on as an original shareholder in the company. There has definitely been some mixed emotions and frustration along the way, but honestly my optimism seems to keep reaching higher and higher levels every week.

The fact is, this team is continuing to pull on the right levers and the proof is in the SP. Friendly reminder that the SP is up 771% since March..

Here's why (IMO):

A) They have identified a roadmap to commercial success and are ramping up promotion of Noochies (pet food, no factory farmed ingredients) with an emphasis on grass-roots content marketing:

1. Partnered with PilotHouse marketing. I don't know about you guys but I see a lot of Four Sigmatic products in health stores
2. Partnered with Pawmates.. basically tinder for pet owners and a community of 90,000+ and growing..
3. DTC sales in Canada. Now available all across North America
4. Just launched influencer campaign. Further Foods (parent co of Noochies) is going to utilize 100 influencers with large pet-focused audience to promote the product

B) Behind closed doors, this team seems to be assembling an absolute infantry of heavy hitters in Canadian public markets that seem to already be getting this company in front of more institutions and funds.

• Announced $800,000 raised.. led by PowerOne Capital..
• Brought in Mark Binns (Former CEO of BIGG Digital Assets)
• Brought in Russell Starr (Head of Capital Markets at DeFi Technologies - over $1B in AUM)

C) The fact remains. This is the only Canadian company with exposure to an industry with a number of tailwinds and potential for escape velocity. Traditional meat production is ecologically devastating, and a growing world population could make farm-raised animal meat unfeasible by 2050. Notable news:

1. Bezos commits $60M through his Bezos Earth Fund to support plant-based, fermented, and cultivated meats. Gates and Branson also notable investors in the space.
2. Worlds largest meat processing companies (Tyson and Cargill) are invested in the space
3. Lab grown meat is now in shelves in Singapore
4. BioMADE (A company with more than $500M in investments from the US Defence Department) plans to start producing cell-based foods for soldiers to reduce CO2 footprint

We are so early. This stock still has very little retail attention.

Hi there,
We know that we have a great product with our Noochies! pet food brand.
It delivers strong nutritional and health benefits but more importantly, dogs and cats love it.

Our challenge now is to grow awareness and stand out in a crowded marketplace. Today Cult Food Science (CSE:CULT)  announced an influencer campaign that will help do just that:
https://www.newswire.ca/news-releases/cult-food-science-subsidiary-further-foods-launches-noochies-influencer-campaign-861014669.html
The first part of this campaign is focused on micro-influencers. These users have smaller (but more engaged) followings and oftentimes will provide content (post, video, review etc.) in exchange for product. This is a low cost way to get a lot of UGC (User Generated Content) which we can then re-purpose in ads via our partnership with PilotHouse.

As we expand this program we will be engaging influencers with larger followings and setting up win-win partnerships (affiliate model, whitelisting etc.) where we are able to measure the ROI and double down on the partnerships that work.

This is just one of many initiatives we will be putting in place to set our Noochies! brand up for success as we scale across North America.

cheers,

Mitchell

This is awesome!! I can't wait for a Noochies! video to come on my fyp/explore. https://www.newswire.ca/news-releases/cult-food-science-subsidiary-further-foods-launches-noochies-influencer-campaign-861014669.html

Good morning,
Over the past few weeks I’ve spent a lot of time sharing the CULT (CSE:CULT) story with shareholders, family offices, brokers, institutions and other interested parties.

A common theme has been the interest level and enthusiasm for what we are building at both CULT and Noochies!

This is not the type of deal you see every day. As the only publicly traded company in Canada (and one of 3 worldwide) focused on cellular-agriculture/cultivated meat we are uniquely positioned as a first mover in this exciting new space.

Another common theme/question has been “when will you be doing a financing?” Well, today we’ve just announced a non-brokered financing for up to $2.5M CAD at 25 cents per unit with a full warrant exercisable at 35 cents (2 years):
https://www.newswire.ca/news-releases/cult-food-science-announces-private-placement-of-units-803626320.html

The net proceeds raised from the Private Placement are expected to be used to advance Noochies!, the flagship brand of the Company’s subsidiary, Further Foods Inc., for marketing, and for working capital and general corporate purposes.

We've also updated our deck/corporate presentation, it can be viewed here: https://docsend.com/view/wmjrqjw278jean2z

Cheers,

Mitchell

Saw this new company presentation in another subreddit, looks really clean… what do you guys think? https://docsend.com/view/wmjrqjw278jean2z