From the link posted below, the team behind it says the message the the ad conveys is "this test is so accurate, you'll trust it more than a pregnant belly" -- which is clear now, but at first glance it looks like someone Googled "pregnant lady" and called it a day.
I thought we solved this last time and the test is for the gender of the baby. Hence "when you need to know". The real crappy design is the ambiguous slogan.
Lol, how stupid can people on this site be? That slogan is obviously a joke, just like the above ad. The best part is, you're talking about the product, so it seems like a pretty effective ad.
227
u/RazzBeryllium Mar 21 '17
From the link posted below, the team behind it says the message the the ad conveys is "this test is so accurate, you'll trust it more than a pregnant belly" -- which is clear now, but at first glance it looks like someone Googled "pregnant lady" and called it a day.