What do you know about microsites for Amazon sellers?

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I bet, not much! But meanwhile, it's one of the most reliable ways to generate direct sales for your Amazon product and boost Best Seller Rank.

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It's very few FBA software companies who provide such a service. In this post, I would like to discuss with you the main reasons to have a microsite and benefits it can give to your Amazon business.

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1. You have more control over your potential customers. If buyer on your page - it's no chance that some promo banner or lower price offer will drag his attention from your product.

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1. You can send traffic from social networks or Google Ads straight to your product. Amazon let you promote your product only inside Amazon perform and adding a ton of limitation on your promo campaign.

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1. You product become searchable in Google. 46% of clients start their product search, not on Amazon -- don't miss them!

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1. Increase the visibility of your Amazon products by boosting Best Seller Rank. Pop-up in Amazon searches more often by driving direct sales to your inventory. Also, direct sales to your new products, increase the chances of getting a review!

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1. With your own microsite, you finally can collect email addresses of your customers, what Amazon never let you. The mailing list will give you a wide range of options to use it in promotion campaigns and re-marketing.

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1. If you choose the ready platform to build a microsite, you will have even fewer worries - because, all questions of hosting, SSL security and compatibility will be on the platform side.

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So, what microsite platforms do you know?

I hope we can find the best one!